Oscar Health · 1 day ago
Senior Specialist, Marketing
New York, NY
Full-time
Hybrid
Mid, Senior Level
$77K/yr - $101K/yr
4+ years expOscar Health is a health insurance company focused on serving its members through a technology platform. The Senior Specialist in Marketing will develop engagement and retention strategies for both B2B and D2C audiences, working with cross-functional partners to execute marketing campaigns that drive engagement and outcomes.
Health CareHealth InsuranceInsuranceInsurTech
Responsibilities
With support from the leader, contributes to helping define campaign objectives and how they will align with business goals based on understanding of company metrics and marketing acumen
Support creation of marketing and communication tactics by thinking through segmentation and value propositions, writing copy, designing channel communications, and ensuring the campaign timeline remains on track
Manage the creation of tactical campaigns that support both consumer experiences that influence workstreams across porters and experiences
Think through campaign testing and A/B testing strategies that optimize campaigns over time
Analyze campaign results, pulling out insights to share with cross-functional teams
Act as a subject matter expert in the marketing organization and in your area, understanding membership, core Oscar products, provider experience, and what tactics move key metric, as well as, understanding the holistic experience, metrics, and tactics utilized to reach our audiences
Compliance with all applicable laws and regulations
Other duties as assigned
Qualification
Required
Bachelor's degree or 4+ years commensurate experience
2+ years of experience engaging consumers and driving digital engagement within marketing
1+ years experience working closely with cross functional teams (ie brand strategy, creative teams, marketing strategy, and/or CRM teams)
1+ years experience using data to inform decision making
1+ years experience managing partners and projects cross functionally within tight timelines
Preferred
1+ years experience with measurement and analytics and overseeing campaign tests/set up
Experience using AI, automation and driving innovation
4 year degree in marketing, business, economics or finance
Benefits
Employee benefits
Participation in Oscar's unlimited vacation program
Annual performance bonuses
Medical, dental, and vision benefits
11 paid holidays
Paid sick time
Paid parental leave
401(k) plan participation
Life and disability insurance
Paid wellness time and reimbursements
Company
Oscar Health
Oscar is a health insurance company that offers individual and family plans, medicare advantages, and small group products.
1001-5000 employees
Funding
Current Stage
Public CompanyTotal Funding
$1.99BKey Investors
Tiger Global ManagementAlphabetFounders Fund
2025-09-16Post Ipo Debt· $355M
2021-03-03IPO
2020-12-17Private Equity· $140M
Leadership Team
Mark Bertolini
Chief Executive Officer
Steven B. Kelmar
Executive Vice President & COS
Recent News
2026-01-17
2026-01-16
2026-01-16
Company data provided by crunchbase