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Woof · 1 month ago

Senior E-Commerce Catalog Manager

Denver Metropolitan Area

Full-time

Hybrid

Mid, Senior Level

$75K/yr - $90K/yr

5+ years exp

Woof is building the next great American pet brand, and they are seeking a Senior E-commerce Catalog Manager to supercharge their growth across key e-commerce platforms. The role involves managing product catalogs, optimizing listings, and collaborating with cross-functional teams to enhance operational efficiencies and drive sales.

E-CommerceFood and BeverageMarketplacePetRetail

Responsibilities

Develop and execute a comprehensive strategy for product catalog management across Amazon, Chewy, Walmart, and TikTok, ensuring consistency and platform-specific optimization

Oversee the end-to-end process of product listing creation, maintenance, and enhancement, including product titles, descriptions, bullet points, images, videos, and A+ Content/Enhanced Brand Content

Conduct regular audits of product listings to ensure accuracy, completeness, and adherence to marketplace guidelines and best practices

Optimize product listings for improved rankings and consumer experience - examine for keyword indexing, organic search visibility, content optimization, consumer journey considerations, media placements and more

Identify and implement opportunities for product data enrichment and standardization across all platforms

Strategically identify, enroll, and manage products for high-impact promotional events, including Amazon Lightning Deals, Prime Day, Walmart Deals, and Chewy/TikTok promotions

Monitor inventory health and performance across all marketplaces, proactively addressing issues like excess inventory, stranded inventory, or low stock alerts

Coordinate product availability and eligibility for fulfillment programs (e.g., FBA) to maximize Prime Day and other key sales event success

Manage and resolve complex case logs with marketplace support teams (e.g., Amazon Seller/Vendor Support, Walmart Partner Support) related to listing errors, suppressions, content changes, and policy violations

Collaborate with Amazon SAS team to ensure issues receive proper escalation, tent poles have adequate planning, and other available opportunities are explored for viability

Troubleshoot and resolve any catalog-related issues, including listing errors, suppressions, and data discrepancies

Partner closely with product development, marketing, sales, and supply chain teams to ensure new product launches are seamless and existing products are merchandised effectively

Collaborate with graphic designers and copywriters to develop engaging and persuasive product content and visual assets

Work with customer service to understand common product-related inquiries and optimize catalog content to proactively address customer needs

Define KPIs related to catalog health, content quality, and product performance (e.g., conversion rates, listing health scores)

Develop and maintain dashboards to monitor catalog performance and identify areas for improvement

Provide regular reports and insights to leadership on catalog effectiveness, with actionable recommendations for content and merchandising enhancements

Qualification

E-commerce product catalog managementContent optimizationMarketplace managementAmazon Seller CentralWalmart Seller CenterChewy Partner PortalAttention to detailOrganizational skillsCross-functional collaboration

Required

5+ years of experience in e-commerce product catalog management, content merchandising, or similar roles

At least 3 years of hands-on experience managing product catalogs, preferably on Amazon, Chewy, and Walmart

Proven track record of improving product discoverability, conversion rates, and overall sales through effective catalog management and content optimization

Strong understanding of marketplace specific requirements for product listings, content, and data feeds

Highly proficient with e-commerce platforms and content management systems (e.g., Seller Central, Vendor Central, Walmart Seller Center, Chewy Partner Portal)

Excellent attention to detail, strong organizational skills, and the ability to manage multiple priorities in a fast-paced environment