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Black Box · 11 hours ago

Senior Marketing Manager – Enterprise Networking

Plano, TX

Full-time

Onsite

Senior Level, Lead/Staff

12+ years exp

Black Box is seeking a dynamic Senior Marketing Manager to lead marketing initiatives for their Enterprise Networking practice. This role is central to driving focused engagement and brand awareness across large enterprises, and involves building and executing high-impact marketing programs that align with sales priorities.

Communications InfrastructureTelecommunications

Responsibilities

Enterprise Networking Marketing Strategy: Develop and execute a comprehensive marketing plan tailored to buyer personas and solution offerings. Leverage ABM marketing tactics to help sales uncover new opportunities and support enterprise sales

Campaign Development & Execution: Build integrated, multi-channel campaigns (digital, email, events, content syndication) to influence decision-makers across target accounts and drive engagement through the buyer journey

Event & Conference Engagements: Lead our presence at select events, including content planning, speaking engagements, booth presence and follow-up strategy. Support roadshows, roundtables, and partner events to increase touchpoints and pipeline influence

Content Alignment: Partner with the content team to shape compelling, insight-driven messaging and assets that speak to IT decision-makers. Identify content needs and deliver assets such as case studies, blogs, whitepapers, or presentations

Sales Enablement: Develop and maintain collateral, battlecards, and pitch decks that equip sales teams with tools to engage technical and executive stakeholders. Work closely with sales subject matter experts on content creation

Data & Performance Analysis: Track and report on key KPIs including campaign ROI. Continuously optimize programs based on performance data and feedback

Qualification

B2B marketingEnterprise networking marketingABM campaignsEvent marketingBachelor's degreeMBACollaborationCommunication

Required

12+ years in B2B marketing, with at least 3 years directly focused on enterprise networking technology marketing

Proven success in creating and scaling global or regional ABM campaigns

Experience in building sales-aligned campaigns that drive pipeline and revenue

Experience planning and executing field events and executive roundtables; strong attention to event logistics and execution

Skilled in working across cross-functional teams, including sales, technical, and executive stakeholders, to ensure alignment and successful campaign delivery

Strong written and verbal communication skills

Bachelor's degree in Marketing, Communications, or a related field

Preferred

Experience working with technology partners

MBA a plus

Company

Black Box

Glassdoor3.4

Black Box is a global leader in digital infrastructure solutions, delivering network and system integration, managed services, and technology products to Fortune 100 and top global enterprises.

Founded in 1993

New York, New York, USA

1001-5000 employees