Foot Locker · 1 week ago
Director, Brand & Marketing Partnerships - WSS
Gardena, CA
Full-time
Hybrid
Director/Executive
$150K/yr - $180K/yr
6+ years expFoot Locker is the premier footwear retailer in the U.S. seeking a Director of Brand & Marketing Partnerships to serve as the central liaison between the retail marketing department and key brand partners. This role focuses on ensuring brand alignment with retail marketing goals, optimizing co-op investments, and maintaining brand consistency across marketing initiatives.
ApparelFashionRetailSports
Responsibilities
Oversee brand partnership strategy and management. This includes, but is not limited to, partnership proposals, organized & detailed campaign calendars, production timelines, managing co-op budgets, campaign expectations & ROI for driving in-store and online performance. Serve as the primary point of contact for brand partners on marketing priorities—ensuring campaigns align with both brand and retailer objectives
Build relationships with cross-departmental teams: Store Ops, Merchandising, E-Commerce to coordinate efforts against regional & hyper-local goals. Facilitate communication between creative, media, CRM, and in-store/digital teams to ensure timely and consistent execution of partner programs
Report performance, timelines and campaign details to brand partners and internal WSS departments in the form of detailed pitch decks, activation recaps & campaign metrics
Oversee the coordination and execution of all promotional materials (TV, content, print, POP, digital, social) with the co-op team and marketing partners to execute the brand campaigns/partnerships
Champion brand consistency: Ensure all partner-driven creative assets and activations uphold both the retailer’s and vendor’s brand standards, tone, and visual identity
Qualification
Required
6+ years brand partnership experience for a national retail/consumer brand
Four-year College Degree in Marketing, Communication, Business or Related Field
Retail marketing experience and marketing partnerships
Comfort and experience with quantitative marketing analytics, budgeting, forecasting, scenario planning, and test-and-learn methodologies
Ability to lead strategy and/or analysis-driven negotiation processes
Experience guiding multiple projects, and adapting to a changing environment, along with working groups and at different stages of development
The ability to manage a portfolio and make strategic budgetary tradeoffs to accomplish goals
Strong Collaborator, Team Player, Multi- Task, and Drives Strong Results
Excellent communication skills, both written and verbal
Strong interpersonal skills, maturity, and excellent judgment
Proven editorial skills, demonstrating a strong and creative command of the English language
Strong expertise with analytical data
Proficiency with retail math concepts (addition, subtraction, multiplication, division, and percentages)
Bend and twist at the waist, stoop, crouch, crawl, climb, balance, kneel or squat while maneuvering boxes into place as needed
Stand or walk at least 8 (eight) hours in a given day
Lift up to 25 lbs. from ground level to above shoulders repeatedly over the course of the shift
Climb a step stool or ladder
Communicate effectively in person and on the phone
Benefits
Employee Discount
Paid Time Off
Medical | Dental | Vision Coverage
401(k) | Roth 401(k)
Life Insurance
Opportunities for Advancement
Strong Company Culture
Employee Resource Groups
Company
Foot Locker
Foot Locker is a retailer of athletic footwear and apparel.
10001+ employees
Funding
Current Stage
Public CompanyTotal Funding
unknown2025-05-14Acquired
1978-01-13IPO
Leadership Team
Mary Dillon
CEO
Matthew Barnes
President, Foot Locker International
Recent News
2026-01-18
2026-01-05
Company data provided by crunchbase