Dealer Tire · 1 month ago
Marketing and Program Manager
Automated Media, Inc. is an innovative information technology firm based in Michigan, serving customers globally. The Marketing and Program Manager will oversee OEM program initiatives, lead marketing plan development, and manage cross-functional teams to achieve business goals.
AutomotiveIndustrialManufacturing
Responsibilities
Oversee assigned OEM program initiatives – establish clear objectives, assess performance, and prioritize for each program
Lead development of OEM marketing plans and calendar to achieve and/or exceed business goals and financial targets for OEM program
Build strong, collaborative relationships at multiple levels at OEM accounts, becoming a trusted advisor on all things related to the business and marketing
Ensure the integration of all elements of the marketing mix to drive cohesive, impactful marketing programs
Work with internal AMI program team, Tire Manufacturers, and OEM contacts to develop, implement, and administer consumer promotions and dealership incentive programs
Building relationships with OEM corporate market teams and selected marketing agencies
Support the development/management of annual tire and Dealer program marketing plans
Work with cross-functional teams to develop a communication plan, create digital marketing product information, and support the implementation of marketing programs
Create user guides for all programs and promotions
Partner with data analysis to acquire the required data to analyze relevant Dealer program reports and run ad hoc analysis
Work with the Data analyst to perform ROI analysis on all programs and promotions
Leverage OEM data where available for program reporting and analysis
Develop reporting to analyze business center performance and create target action plans with distributors
Contribute to monthly OEM reporting needs as needed
Be an expert in the details of the OEM Program
Provide leadership and support to the team for OEM marketing initiatives, projects, and provide solutions to day-to-day questions/issues that arise with each OEM
Invoke a project management methodology to manage new program conception, design, and implementation
Work within project management software to enter tasks for assigned promotions and programs and ensure project deadlines are met
Examine and implement opportunities to improve processes by promoting effective communication and efficient program execution
Identify opportunities for program enhancements
Qualification
Required
Bachelor's degree required, preferably in Business, Marketing, Management, or related field
Minimum of 4 years of experience in Sales, Program Management, or Marketing; project management experience is required
Strong communication skills and the ability to influence across multiple levels of the organization are required
Excellent detail orientation and organizational skills to ensure prompt follow-up with both external and internal customers
Proficiency in all Microsoft Office products required
Demonstrate strong financial acumen
Benefits
Paid time off
Medical
Dental
Vision
401k matching (50% on the dollar up to 7% of employee contribution)
Company
Dealer Tire
Dealer Tire helps auto manufacturers and dealers grow their tire and light maintenance business.
H1B Sponsorship
Dealer Tire has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (2)
2023 (2)
2022 (2)
2021 (1)
Funding
Current Stage
Late StageTotal Funding
$157.87M2018-10-23Acquired
2009-09-28Private Equity· $157.87M
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