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Sazerac Company · 1 month ago

Senior Associate Brand Manager - RTD

US-GA-Atlanta

Full-time

Onsite

Mid, Senior Level

$104K/yr - $156K/yr

2+ years exp

Sazerac Company is a family-owned company with a rich history in producing award-winning spirits. The Senior Associate Brand Manager will support assigned categories and brands in executing brand strategies, activation plans, and new business development initiatives while working cross-functionally to achieve business objectives.

Food and BeverageWine And Spirits

Responsibilities

For assigned categories/brands, support execution of strategic plan, annual marketing plan, activation and budget to reach sales and profit objectives

Support efforts cross functionally to build assigned categories/brands into a growing and profitable consumer business consistent with the company's overall goals. Support progress against annual program plan, volume and profit objectives/KPIs and execute projects on time and within budget. Support supplier relations and communication

Support the concepting, development and execution of NBD opportunities that drive growth for assigned categories/brands. Navigate NBD projects through internal cross-functional teams and processes leading to on-time & on budget delivery

Support the management of agency efforts in delivering effective & efficient creative solutions, packaging, marketing materials, promotion, public relations and media for assigned categories/brands, NBD, projects and programs

Prioritize time & resources on assigned categories/brands BCSPs most critical to achieving objectives. Use data tools and other resources to measure and analyze progress. Support the team in creating action plans to address gaps

Establish well organized priorities for yourself. Ensure project team members understand their roles, updates are posted, and priorities are successfully completed. Facilitate & ensure progress and use the PPT system to inform as appropriate

For assigned categories/brands, support the development of strategic brand planning work, new initiative plans and special projects

Develop and follow action plan to gain the skills, learning experiences & results needed to meet career goals. Use CDS system to guide and record progress

Utilize PDS system and available resources to identify areas for continuous self-improvement. Regularly dedicate time to growing the skills outlined in the Development Plan

Qualification

Brand strategyBudgetingProject managementMarketing experienceCommunication skillsOrganizational skillsExperience in CPGNew Business DevelopmentAdvertising Agency managementFast-paced environment