Embry-Riddle Aeronautical University · 1 month ago
Marketing Communications Specialist
Prescott, AZ
Full-time
Onsite
New Grad, Entry LevelEmbry-Riddle Aeronautical University is a global leader in aviation and aerospace education. As a Marketing Communications Specialist, you will develop innovative communication strategies to attract prospective students and collaborate with various internal teams to enhance marketing initiatives.
Higher Education
Responsibilities
Engage in dynamic collaboration with internal stakeholders to formulate cutting-edge communication strategies
Interface seamlessly with digital, social media, and creative services teams to drive cohesive cross-team initiatives
Proactively identify communication needs and establish strategic goals in partnership with internal stakeholders
Assess the viability of requests, ensuring alignment with overarching marketing objectives
Liaise with marketing team members when requests necessitate print or digital resources
Collaborate closely with the Digital Communication Specialist to craft compelling email copy and gather email assets
Independently source captivating success stories from students, faculty, and alumni
Craft engaging written materials such as blog posts, newsletters, and articles, determining the optimal distribution channels for maximum impact
Uphold and manage degree-specific playbooks, content databases, communication flows, and other material repositories
Ensure efficient organization and accessibility of materials to support streamlined communication processes
Embrace a dynamic work environment with the readiness to undertake various assigned duties to contribute to the overall success of the team and organization
Qualification
Required
Bachelor's degree in Communications, Marketing, or a related field
Proven track record in marketing and communications, showcasing successful strategies
Proficient in Microsoft Applications with expertise in leveraging them for effective communication
Familiarity with Salesforce and Marketing Cloud
Demonstrated writing and editing skills for crafting polished content
Multichannel Expertise: Experience in print, email, digital, and social media platforms
Strategic Decision-Making: Ability to make editorial decisions aligning with recruitment lifecycles, university policies, and goals
Interpersonal Skills: Excellent interpersonal skills for effective collaboration with diverse stakeholders
Innovative Thinking: Innovative thinker with the ability to challenge existing methods
Work Style: Independent worker and self-starter, thriving in both autonomous and collaborative environments
Organizational Skills: Highly organized, deadline-oriented, and a skilled communicator with a strong grasp of writing principles
Motivation: Self-motivated with the ability to seek guidance when necessary
Company
Embry-Riddle Aeronautical University
Embry‑Riddle has been at the forefront of ground-breaking aeronautical milestones since the early days of flight as the world's largest and most respected university specializing in aviation and aerospace.
Founded in 1926
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Rodney Cruise
Sr. VP & COO
Brandon Young, DBA, PHR, SHRM-CP
Vice President & Chief Human Resources Officer
Recent News
2023-12-18
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