Amrit Ocean Resort & Residences · 1 month ago
Lifestyle & Luxury Marketing Manager
US-GA-Atlanta
Full-time
Onsite
Entry, Mid Level
1+ years expAmrit Ocean Resort & Residences, managed by Highgate, is a leading real estate investment and hospitality management company. They are seeking a Lifestyle & Luxury Marketing Manager responsible for creating and maintaining marketing strategies to enhance the hotel's image, evaluate customer feedback, and implement marketing strategies across various channels.
HospitalityReal EstateVacation Rental
Responsibilities
Manage omnichannel campaigns integrating digital, social, PR, content, and partnerships to drive brand visibility and guest engagement
Craft compelling brand narratives and content strategies aligned with luxury positioning
Partner with hotel teams to develop localized initiatives that support revenue growth and differentiation
Develop and execute go-to-market strategies for new property builds, openings, and brand transitions, ensuring cohesive brand integration and market entry success.
Foster strong relationships with property teams and owners, collaborating closely to align marketing strategies with ownership goals and expectations and providing regular campaign performance and ROI updates
Manage SEO, paid media, CRM, and email strategies to improve acquisition and retention
Use guest segmentation and performance insights to optimize marketing ROI
Drive lifecycle marketing efforts that increase direct bookings and guest lifetime value.
Manage social media strategy and content development to build brand community
Manage influencer collaborations to amplify brand messaging
Work closely with PR teams on earned media, thought leadership, and editorial storytelling.
Cultivate brand partnerships that enhance guest experience and hotel positioning
Curate activations and pop-ups that tap into cultural trends and lifestyle moments
Partner with F&B, programming, and creative teams to build brand-led destination drivers.
Manage marketing budgets, planning, and resource allocation
Build marketing playbooks and standard operating procedures to support cross-functional alignment for campaign management
Conduct post-campaign analysis and performance reporting to optimize future strategies.
Perform other duties as assigned by management
Qualification
Required
At least 1 to 3 years' experience in Marketing and Communications (hospitality industry experience essential)
Demonstrated ability to develop and implement successful marketing strategies for individual hotels, including ROI / KPI metrics
Strong presentation and communications skills, proficiency with programs such as, Photoshop, Adobe Illustrator, Premiere, After Effects, etc
Demonstrated ability to develop and maintain relationships with external and internal contacts (i.e. General Manager, Director of Sales and Director of Revenue Leaders, Regional Team, Media Representatives, Public Relations firms)
Strong Creative Mind
Ability to organize exclusive events
Knowledge of social media marketing and content creation in programs such as Shortstack, Offerpop, Hootsuite, Wordpress, etc
Ability to deliver strong print and collateral marketing materials
Ability to work proficiently quickly in a high-pressure & fast paced environment
Exceptional with details and follow up
Maintain a warm and friendly demeanor at all times
Must be able to effectively communicate both verbally and written, with all level of employees and guests in an attentive, friendly, courteous and service oriented manner
Must be able to multitask and prioritize departmental functions to meet deadlines
Maintain regular attendance in compliance with Highgate Hotel Standards, as required by scheduling, which will vary according to the needs of the hotel
Maintain high standards of personal appearance and grooming
Comply with Highgate Hotel Standards and regulations to encourage safe and efficient hotel operations
Maximize efforts towards productivity, identify problem areas and assist in implementing solutions
Must be effective in handling problems, including anticipating, preventing, identifying and solving problems as necessary
Must be able to understand and evaluate complex information, data, etc. from various sources to meet appropriate objectives
Must be able to maintain confidentiality of information
Perform other duties as requested by management
Company
Amrit Ocean Resort & Residences
Amrit Ocean Resort is an oceanfront resort that offers accommodations, rooms, suites, and condominiums.
201-500 employees
Funding
Current Stage
Growth StageRecent News
Canada NewsWire
2024-11-21
Company data provided by crunchbase