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Brivo · 1 month ago

Sr. Marketing Manager, Brand & Creative

Bethesda, MD

Full-time

Hybrid

Senior Level

$135K/yr - $145K/yr

6+ years exp

Brivo is seeking a Senior Marketing Manager, Brand and Creative—a strategic leader with a passion for design and proven experience building, scaling, and maintaining a cohesive global brand presence across integrated marketing campaigns. In this role, you will lead the end-to-end creative process, manage project flow, and contribute hands-on design work to enhance Brivo’s global brand presence.

Physical SecurityPropTechSaaSSecuritySoftware

Growth Opportunities

Responsibilities

Define the overarching creative vision and oversee the evolving brand look and feel. Serve as the definitive brand guardian, ensuring consistency and integrity across all global, print, and digital collateral

Ideate, lead, and execute marketing strategies to develop attention-grabbing, full-funnel content that aligns with overarching business and brand objectives

Strategically own and optimize the design process, managing day-to-day operations and project flow across cross-functional teams (including Sales, Product, and Operations) to ensure efficient resource allocation and on-time project completion

Actively contribute to design work and content creation, providing hands-on support while also consulting on high-level design strategy to continuously elevate the brand's aesthetic quality

Monitor creative project volume and team bandwidth, collecting data to ensure team efforts are focused on high-value initiatives that maximize brand growth and conversion

Explore and implement opportunities for viral reach and brand awareness through events, online initiatives, influencer marketing, and strategic purchasing of advertising space across diverse mass marketing channels (digital ads, print media, billboards, social media, etc.)

Conduct thorough market research and analysis to identify trends, insights, and opportunities for brand differentiation, translating them into actionable creative strategies

Lead the implementation of new brand guidelines and mentor team members on creative best practices and execution excellence

Qualification

Creative leadershipBrand managementIntegrated marketing campaignsAdobe Creative SuiteProject management softwareData-driven decision makingMentorship capabilitiesCommunication skillsAttention to detailGrowth mindset

Required

Bachelor's degree in Marketing, Advertising, Graphic Design, or a related field

6+ years of progressive experience in creative leadership, brand management, or marketing roles, demonstrating the ability to manage a brand's presence across multiple channels

A strong portfolio demonstrating both digital and print work, with a focus on visual communication, measurable conversion goals, and strategic storytelling

Deep understanding of brand-building principles, experience developing design systems, and proven ability to execute successful integrated marketing campaigns

Advanced proficiency in the following tools: Creative Suite: Adobe Creative Suite (e.g., Photoshop, Illustrator, InDesign) and Canva

Design and Prototyping: Figma or equivalent industry-standard design tools

Project Management: Asana or similar project management software (Jira, Trello, etc.)

Demonstrated ability to adopt a growth mindset in people management and team leadership, with strong mentorship capabilities

Ability to analyze campaign performance data and make data-driven decisions regarding creative strategy and resource allocation

Excellent written and verbal communication skills, with a keen attention to detail and ability to thrive in a fast-paced, deadline-driven environment