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James Hardie · 14 hours ago

Director Marketing, Retail Marketing

Chicago, IL

Full-time

Hybrid

Director/Executive

$176K/yr - $228K/yr

15+ years exp

James Hardie is the industry leader in exterior home and outdoor living solutions, and they are seeking a Director of Retail Marketing to lead strategic vision and execution of retail marketing initiatives. This role will drive retail channel growth and strengthen brand presence across key home improvement retailers.

Building MaterialCivil EngineeringManufacturing

Responsibilities

Develop and execute long-term retail marketing strategies that align with each brand’s growth objectives and retail channel priorities

Translate business strategies into actionable growth plans and programs that drive sales volume, brand preference, and market share

Lead omni-channel marketing strategies that integrate e-commerce, in-store merchandising, special order, and stocking programs

Partner closely with Sales, Product, Brand, and Digital teams to ensure a unified go-to-market approach

Direct the development of promotional and merchandising plans that elevate brand visibility and engagement at retail

Lead line review strategy and execution, ensuring both brands achieve maximum presence and sell-through performance

Manage retail associate training programs and in-store engagement tools to increase conversion with homeowners and contractors

Ensure excellence in retail marketing execution — from planograms and displays to digital retail content and media placements

Build strong partnerships with key retail accounts, including The Home Depot and Lowe’s, to drive joint business planning and annual marketing programs

Support the sales team in negotiations, business reviews, and new product launches

Monitor and analyze competitive activity, consumer insights, and category trends to identify opportunities for innovation and differentiation

Lead and develop a high-performing retail marketing team across both brands

Manage annual and monthly retail marketing budgets, ensuring efficient investment across channels

Drive a performance-driven culture focused on data, measurement, and ROI

Qualification

Retail marketing strategyOmni-channel marketingTeam leadershipConsumer marketing experienceRetail analytics toolsStrategic planningAnalytical skillsCommunication skillsInterpersonal skillsProblem-solvingCollaborationOrganizational skills

Required

Bachelor's degree in Marketing, Business Administration, or related field required

15+ years of experience in consumer or building materials marketing, with 7+ years in retail channel leadership roles

Proven success in managing large retail partnerships (Home Depot, Lowe's, or equivalent)

Strong omni-channel marketing experience, including digital retail, merchandising, and in-store activation

Demonstrated ability to lead teams across multiple brands or business units

Excellent strategic planning, analytical, and communication skills

High proficiency in Microsoft Office Suite; experience with retail analytics tools is a plus

Preferred

Master's degree

Benefits

Comprehensive low-cost co-pay Health Insurance; medical, dental, prescription, and vision insurance benefits for every 30+ hour full-time employee. Insurance starts on day one!

Life insurance

Short-term and long-term disability insurance

401(k) Retirement plan that will match 100% of employees saved dollars up to the first 6% of your salary

11 paid holidays per year

Paid vacation

(Paid sick leave)

Wellness Program, Employee Assistance Program, Parental Leave

Employee Stock Purchase Plan

Community Involvement & Sustainable Solutions