DraftKings Inc. · 6 hours ago
Manager, Casino Integrated Marketing
Boston, MA
Full-time
Onsite
Mid, Senior Level
$109K/yr - $136K/yr
5+ years expDraftKings Inc. is a technology company that is shaping the future of AI in customer experiences and operations. As the Manager of Casino Integrated Marketing, you will lead marketing strategies for Golden Nugget Online Casino, focusing on user acquisition and enhancing customer value through innovative marketing and cross-functional collaboration.
Fantasy SportsGamingOnline GamesSports
Responsibilities
Drive growth across the Golden Nugget Online Casino through innovative marketing strategies, strong cross-functional execution, and disciplined performance analysis
This role sits at the center of product, creative, and channel execution, ensuring that GNOG delivers a best-in-class customer experience that maximizes New User growth, FTDs, and lifetime value
This role will be part of a leaner team — requiring independence, resourcefulness, and the ability to rally cross-functional partners without heavy oversight
The manager will be the sole marketing owner dedicated to GNOG, shaping vision based on input from marketing, analytics, and consumer insights
Act as the central liaison between channel teams and creative, ensuring campaigns are strategically sound and creatively differentiated
Champion the use of AI and automation in creative development to maximize efficiency and impact
Act as a champion for GNOG marketing priorities across the organization
Qualification
Required
Minimum 5 years of relevant experience in marketing or strategy roles
3+ years of proven success in the casino/gaming industry
An analytical mind that is experienced with data and can operate in ambiguity and make decisions without all the information at hand
Innovative and solutions-focused with experience driving new ideas and hypotheses that improve business metrics
Obsessive about prospective & existing customer journeys and understanding the needs and behaviors that influence those journeys
Positive, inclusive and collaborative partner and teammate; with a high level of initiative and ability to coordinate efforts across diverse functional groups
Strong storyteller with the skills to communicate highly complex ideas in a compelling, digestible manner to Senior Leadership
Benefits
Bonus
Equity
Benefits
Company
DraftKings Inc.
It's simple, we believe life is more fun when you're in on the action.
1001-5000 employees
Funding
Current Stage
Public CompanyTotal Funding
$1.64BKey Investors
Michael JordanManhattan Venture Partners (MVP)Eldridge Industries
2025-03-04Post Ipo Debt· $600M
2024-06-06Post Ipo Equity· $324.04M
2020-09-02Post Ipo Equity
Leadership Team
Jason Robins
CEO and Co-Founder
Alan Ellingson
Chief Financial Officer
Recent News
2026-01-22
2026-01-18
Company data provided by crunchbase