Outtake · 1 month ago
Founding Product Marketing Lead
New York City
Full-time
Onsite
Senior Level
7+ years expOuttake is a company focused on empowering trust in a digital-first world, combating impersonation and identity abuse with a proactive AI platform. They are seeking a Founding Product Marketing Lead to drive their go-to-market strategies, shape product narratives, and lead competitive analysis and product launches.
Computer Software
Responsibilities
Own Outtake’s positioning and messaging — making sure our story is clear, sharp, and consistent across every touchpoint
Lead market and competitor analysis, surfacing insights that directly shape product direction and GTM plays
Help define and evolve a category narrative — we’re not just another platform, we’re changing how authenticity is verified online
Run product launches end-to-end, working across product, sales, customer teams, and leadership
Equip sales with the right materials, frameworks, and differentiation, built for actual field use
Lead analyst briefings and relationships to establish Outtake as a category leader
Partner closely with growth and demand gen to run targeted, high-conviction campaigns
Build compelling use cases and proof points that turn technical depth into executive-level urgency
Collaborate with design and content, but own the strategy and direction of the narrative
Qualification
Required
7+ years of product marketing experience, ideally at early-stage B2B cybersecurity companies — you've seen what scrappy looks like
Deep familiarity with the cybersecurity, trust & safety, or digital risk space — you know the players, pain points, and priorities
Track record of creating or shifting categories — not just following the market, but pushing it forward
You're a strategic thinker and a clear writer — someone who can take a messy idea and turn it into a compelling, usable narrative
Strong understanding of technical products, and the instincts to translate them into business impact
Experience building sales enablement and analyst materials that are crisp, confident, and practical
You move fast, take ownership, and thrive in environments where the playbook is still being written
You're collaborative but decisive — able to align cross-functional teams around a shared story
Preferred
Led analyst relations and presented to firms like Gartner or Forrester
Owned positioning tear-downs or win/loss programs that led to real GTM changes
Been the first or only PMM in a startup that went from zero to scale
Benefits
Health insurance with 100% premium covered.
Generous PTO / sick leave.
Commission and equity options.
100% company-paid medical, dental, and vision for employees.
Flexible PTO.
Annual company retreats and regular in-person events.
Company
Outtake
Outtake exists to empower and facilitate trust for a digital-first world.
11-50 employees
Funding
Current Stage
Early StageRecent News
2025-09-30
Business Insider
2025-05-04
Company data provided by crunchbase