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Montgomery County, PA · 16 hours ago

Social Media Specialist

Norristown, PA

Full-time

Onsite

Mid, Senior Level

$55K/yr - $73K/yr

3+ years exp

Montgomery County, PA is dedicated to maintaining a fully transparent government through effective communication. The Social Media Specialist will play a pivotal role in shaping the County's online presence and engaging with the community through strategic social media planning and execution.

GovernmentLaw EnforcementPublic SafetySocial Assistance

Responsibilities

Create compelling, informative, and visually appealing content for various social media platforms, including Facebook, Twitter/X, Instagram, LinkedIn, NextDoor, and more

Maintain a content calendar to ensure consistent and timely delivery of posts and campaigns

Collaborate with communications team to develop multimedia content

Monitor and engage with the County's social media community, responding to comments, messages, and inquiries in a professional and timely manner

Foster positive interactions, discussions, and feedback with residents, businesses, and stakeholders

Proactively identify and address potential issues or concerns

Analyze social media metrics and generate regular reports to evaluate the effectiveness of campaigns and strategies

Use data-driven insights to make informed adjustments and improvements to the County's social media presence

Ensure that all social media activities align with County policies, guidelines, and legal requirements

Stay informed about the latest trends and best practices in social media management and implement them as appropriate

Qualification

Social media managementContent creationSocial media strategySocial media tools proficiencyMultitaskingInnovative mindsetWritten communicationVerbal communicationAttention to detailTime managementCreative mindsetStrategic mindset