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IBM · 9 hours ago

Brand Sales Specialist– Entry Level Sales Program 2026

Cambridge, MA

Full-time

Hybrid

New Grad, Entry Level

IBM is evolving its Technology Sales approach to combine technical interests with essential people skills. As a Brand Sales Specialist, you will develop client relationships and deliver IBM's industry-leading solutions to address complex business challenges.

Business DevelopmentBusiness Information SystemsCRMData ManagementFoundational AISoftware

Growth Opportunities

No H1B

Responsibilities

Sales Prospecting: Apply IBM’s sales methodology to identify new clients and opportunities for expansion with existing clients through multiple channels (email, phone, video creation, social media) - this includes a considerable amount of cold calling

Education and Enablement: Beginning your journey at IBM, you will be in 6 weeks of Global Sales School training that is virtual. There is also 2+ weeks of in-person, dedicated, hands-on training which will allow you to learn side-by-side with your peers. Product knowledge and additional training will be offered to expand your sales expertise

Building Credibility and Trust: Through consultative methods at all levels, both internally and externally, to facilitate the closure of highly complex deals

Solution-Selling Expertise in Business Development: Apply solution-selling skills to identify and engage decision makers and influencers, assess business opportunities, and address clients' requirements to establish enduring, strategic partnerships

Account Planning and Business Value Articulation: Oversee a dedicated client portfolio and convey the distinctive value of IBM's technology at both technical and business levels

End-to-End Sales Process Management: Take charge of the complete sales process, encompassing RFI/RFP response preparation and ensure the attainment of KPIs, with a notable emphasis on new business sales, while also extending services to existing accounts

Collaboration Across IBM Sales Ecosystem: Collaborate with the broader IBM sales ecosystem, from Marketing to Sales and technical colleagues, as well as IBM Business Partners, to formulate sales campaigns and augment the pipeline

Qualification

Solution-Selling ExpertiseTechnical EducationClient FocusedTech SavvyEnd-to-End Sales Process ManagementCollaboration Across IBM Sales EcosystemEmbrace CuriosityCommunication SkillsTeam PlayerSelf-Starter

Required

Technical Education: B.S. or M.S. in Business/Communications with a STEM minor, Computer Science, Engineering, Information Systems, or similar technical disciplines

Client Focused: Asks open-ended questions and understands needs to address business challenges

Tech Savvy: Conversant about technology, latest industry trends and how it is being applied to address business challenges

Team Player: Demonstrates team collaboration and can navigate different communication styles

Excellent Communication Skills: Possess verbal, written, and interpersonal skills that are engaging, compelling and influential

Self-Starter: Motivated to work with clients and can lead projects independently

Readiness to travel up to 20%