Director, Market Strategy & Understanding jobs in United States
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Ipsos · 1 month ago

Director, Market Strategy & Understanding

Ipsos is one of the world’s largest research companies and currently the only one primarily managed by researchers. As a Director of Market Strategy & Understanding, you will manage global research projects, mentor junior team members, and act as a strategic leader, helping clients solve their business problems through various research methodologies.

AdvertisingConsultingMarket Research

Responsibilities

Independently prices and writes full proposals of all types, with goal of growing Ipsos business and presence with assigned clients
Has vision to spectrum of client needs and helps connect the dots between projects
May include linking projects to each other, pulling in other service lines, proactively sharing Ipsos capabilities of interest, and more
May include new business outreach and structured business development plans
Influential in internal process improvement, cross sector (Tech, CPG, etc.) education and SL expertise (becoming a methodology expert or the process of educating other team members on a methodology)
Mentors and trains junior team members on best practices and career growth on an ongoing basis
Creates 'internal brand' within Ipsos and specific thought should be given to the unique area (whether client facing and/or internal facing) and activities that will help guide what they want to be 'known for' as an expert within and outside of Ipsos
Acts as primary project lead to the client, overseeing more junior members
Handles more complex conversations/communications around project design, analysis, and unexpected challenges
Provides coaching and guidance to more junior team members on their own client interactions
Project management tasks focused on providing guidance, oversight and review of custom survey development, in-field challenges and significant input to analysis planning and execution
Leads/co-leads final report writing elements, strategic client guidance and presentation of findings
May act as manager to one or more Account Managers/Senior Account Managers
Includes overseeing training schedule, day-to-day guidance and supervision, and providing feedback (both ongoing and during annual review and goal setting)
Acts as strategic leader for project team and (in some cases) for client account team overall
Thinks through implications of actions, identifies opportunities and risks, and acts accordingly, balances providing what the client needs with the optimal outcome for Ipsos

Qualification

Research experienceAnalytic skillsTeam leadershipClient relationshipsProject managementStrategic thinkingCommunication skillsOrganizational skillsMentoringCreative thinkingAttention to detailPresentation skills

Required

Minimum of 7 + years of research experience; ideally at least 5 years on the supplier side
Strong team leadership skills with experience in mentoring and/or managing others - ability to coach, guide and support direct reports
Strong Word, Excel, PowerPoint skills
Superior organizational skills, including ability to manage and delegate work effectively, attention to detail & demonstrated commitment to the accuracy and completeness of information
Balance of attention to detail with view to bigger picture and overall objectives of each task
Ability to oversee multiple projects, including managing workload of direct reports
Ability to think creatively about how to align the appropriate project resources, whether inside or outside of the immediate project team
Strong aptitude for research consulting with highly developed analytic skills
Ability to think strategically in terms of clients' business, as well as opportunities for Ipsos to grow its business
Highly motivated, self-directed and possess a driven personality capable of working within tight deadlines
Strong relationships with clients
Excellent written and verbal communication skills in addition to well-developed interpersonal and presentation skills are necessary

Benefits

Generous PTO
Healthcare plans
Wellness benefits
Flexible workplace policy

Company

Ipsos is a market research company specialized in advertising, loyalty, marketing, media, and public affairs market research.

Funding

Current Stage
Public Company
Total Funding
$412M
Key Investors
Australian Renewable Energy Agency
2025-01-15Post Ipo Debt· $411.88M
2015-05-25Grant· $0.12M
1999-07-02IPO

Leadership Team

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Jean Poitou
Chief Executive Officer
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Dan Levy
Group Chief Financial Officer
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Company data provided by crunchbase