Lumifi · 1 month ago
VP of Marketing, Cybersecurity (onsite)
Scottsdale, AZ
Full-time
Onsite
Lead/Staff, Director/Executive
5+ years expLumifi Cyber is seeking a VP of Marketing to lead their marketing vision and growth. The role involves designing and implementing effective marketing strategies, managing the marketing team, and driving business strategy through content development and lead generation.
Cyber SecurityNetwork SecuritySoftware
No H1B
Responsibilities
Play a significant role shaping Lumifi’s marketing strategy
Responsible for overseeing Demand & Lead Generation, and Lumifi’s entire digital presence
Oversee and plan out the marketing budget
Oversee the development of content for consumption in web, email, social, paid-ads and collateral format
Lead all content and messaging projects for current and future products and services
Monitor all marketing campaigns and improve where necessary
Maximize outreach from our existing growing community to aid significant commercial growth
Spearhead the rollout of incentive projects such as referral programs etc
Work closely with the Sales team to maximize sales, creating good quality top of funnel opportunities
Responsible for the Content direction of the website and all marketing materials
Act as a marketing leader for the company and work closely with the Sales and Product teams to ensure proper cross-platform relationships are in-place and up to modern standards; Integrate CRM methodologies into overall digital marketing landscape
Responsible for launching industry specific events
Attend industry specific events, when necessary
Prepare regular reports and presentations on marketing metrics
Utilize ZoomInfo or similar market intelligence tools to identify and target key decision-makers, enhance lead generation efforts, and optimize data-driven marketing strategies for improved customer acquisition and retention
Develop and execute Account-Based Marketing (ABM) strategies to drive personalized marketing campaigns, foster high-value customer relationships, and maximize revenue growth from targeted accounts
Other marketing and job-related duties as assigned
Qualification
Required
Minimum of 5+ years of experience in a Senior Marketing role
Must have previous experience in cybersecurity
Bachelor's degree in Marketing, Communications, or a relevant field
Demonstrable experience designing and implementing successful marketing campaigns that result in significant commercial growth
Previous experience managing a Marketing team
Proven previous experience of Demand and Lead Generation
Knowledge of SEO and content marketing best practices
Outstanding Content Marketing expertise
Experience managing a website and dealing with Third Party suppliers
Excellent written and verbal communication skills
Strong analytical and project management skills
Experience with Cyber Security or a SaaS environment, required
Hands on experience with Salesforce, HubSpot, Salesloft & ZoomInfo
Benefits
Health Insurance 80% paid by employer
Dental Insurance 80% paid by employer
Vision Insurance 80% paid by employer
Sick, Vacation, and Holiday leave
Equity Options offered for all employees!
Company
Lumifi
At Lumifi, our mission of cybersecurity spans the full cybersecurity lifecycle, from strategy to defense.
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
unknownKey Investors
HCAP Partners
2022-08-23Private Equity
Leadership Team
Matthew Decker
Co-Founder | Head of Corporate Development
Jimmy Treuting
Chief Operating Officer
Recent News
bloomberglaw.com
2025-10-23
2025-10-05
Company data provided by crunchbase