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BPCM · 1 month ago

Account Supervisor, Travel, Wine + Spirits PR

New York, NY

Full-time

Hybrid

Mid, Senior Level

$85K/yr - $95K/yr

7+ years exp

BPCM is a women-led public relations and communications agency focused on strategic brand partnerships and sustainable storytelling. As an Account Supervisor for Travel, Wine & Spirits, you will lead PR campaigns, manage client relationships, and guide a team of professionals to deliver impactful results for top brands.

Creative AgencyMarketing

Responsibilities

Serve as a primary client contact, leading multiple account programs and teams while delivering strategic value

Create and execute integrated PR campaigns that drive media coverage and brand awareness

Develop and advise clients on PR positioning, messaging, and measurable communications strategies

Proactively pitch and secure high-impact editorial opportunities; maintain ongoing press interest through creative story angles and news-driven outreach

Build and maintain strong relationships with travel and lifestyle media and influencers to secure coverage

Draft press materials including press releases, bios, talking points, and media alerts

Provide strategic input on content development and distribution to maximize media visibility and engagement

Collaborate with agency teams across social, events, and influencer marketing to deliver integrated programs

Monitor media coverage and industry trends to identify new opportunities

Brainstorm and execute creative partnership and activation ideas for clients and new business prospects

Develop full launch strategies for client partnerships and brand activations

Participate in new business efforts including ideation, research, and proposal development

Contribute to agency growth by introducing clients to new capabilities, expanding industry relationships, and engaging in relevant organizations

Manage planning and execution of client events (staffing, production, guest outreach, budgets, etc.)

Develop and manage budgets, timelines, and other project-related deliverables

Provide coaching and guidance to team members to ensure strong performance and professional growth

Qualification

PR campaign executionClient relationship managementMedia outreachBudget managementCommunications strategyTeam managementWritten communicationVerbal communicationInterpersonal skillsCreative thinkingMentoring

Required

BA in Communications, Public Relations, Marketing, or a related field

7+ years of experience in Travel, Wine & Spirits, or Lifestyle PR (agency or in-house), working with top hospitality, spirits, or luxury lifestyle brands

Deep knowledge of the travel and lifestyle media landscape and influencer ecosystem

Strong, established relationships with top-tier travel and lifestyle press

Proven track record of developing and executing successful PR campaigns and securing meaningful coverage

Excellent written, verbal, and interpersonal communication skills

Ability to thrive in a fast-paced, deadline-driven environment

Experience managing teams and mentoring junior staff