Snyk · 6 days ago
Senior Social Media Manager
Boston, MA
Full-time
Hybrid
Senior Level
5+ years expSnyk is the leader in secure AI software development, helping millions of developers develop fast and stay secure as AI transforms how software is built. The Senior Social Media Manager will lead and scale the global social media program, enhancing brand perception and engagement while targeting new customer segments in the AI space.
Cyber SecuritySecuritySoftware
Responsibilities
Develop and execute the global social media strategy to support company objectives, product launches, and AI sector expansion, establishing the necessary infrastructure and reporting
Manage daily operations and content production across core platforms (LinkedIn, X, Instagram, YouTube), including maintaining the editorial calendar and optimizing copy and multimedia for growth
Identify and target emerging customer segments within the AI space and lead experimentation on emerging platforms (e.g., TikTok, Reddit) to unlock new audience channels
Promote executive visibility and disseminate key narratives (blog posts, press coverage) using growth-oriented tactics to highlight brand leadership
Monitor critical social analytics (KPIs, sentiment) and continuously refine strategies based on data to optimize resource allocation and maximize growth
Actively manage community engagement with followers, customers, and industry figures, fostering a responsive brand presence and identifying customer acquisition opportunities
Collaborate closely with internal stakeholders (Brand Design, Product Marketing, Communications) to ensure consistent messaging and contribute to integrated campaign rollouts for measurable results
Qualification
Required
5-7 years of experience in social media strategy and execution, preferably within B2B tech or fast-paced, innovation-centric environments, with a demonstrated track record of driving measurable growth and customer acquisition, including experience establishing new social media programs or significantly overhauling existing ones
Strong proficiency with major platforms (LinkedIn, X, Instagram, YouTube) and the ability to adapt content for each, with a keen understanding of platform-specific growth hacks
Exceptional writing and editing skills, coupled with a keen understanding of tone, brevity, and brand voice, optimized for engagement and conversion
A creative and curious mindset, constantly seeking new ways for our brand to appear and stand out online and attract new customers
A solid grasp of analytics and the capability to translate data into actionable insights for optimizing resource allocation and maximizing growth
Proven experience in cross-departmental collaboration and managing diverse stakeholder inputs, with a focus on achieving growth objectives
Preferred
A proven ability to work in a highly dynamic and evolving landscape, design and implement new operational frameworks and cross-functional processes, and rapidly scale programs from zero to maturity
Knowledge of or passion for AI, developer tools, or emerging technologies is a significant advantage, with an understanding of how to target and engage new customers in these areas
Familiarity with design tools (e.g., Canva, Figma) or basic video editing platforms
Experience in supporting executive social media presence or ghostwriting for senior leaders, with a focus on amplifying their reach and influence
Benefits
Prioritize health, wellness, financial security, and life balance with programs tailored to your location and role.
Flexible working hours, work-from home allowances, in-office perks, and time off for learning and self development
Generous vacation and wellness time off, country-specific holidays, and 100% paid parental leave for all caregivers
Health benefits, employee assistance plans, and annual wellness allowance
Country-specific life insurance, disability benefits, and retirement/pension programs, plus mobile phone and education allowances
Company
Snyk
Snyk is a cloud native application security provider that enables millions of developers to build software securely.
1001-5000 employees
Funding
Current Stage
Late StageTotal Funding
$1.19BKey Investors
ServiceNowQatar Investment AuthorityAddition
2023-01-24Corporate Round· $25M
2022-12-12Series G· $196.5M
2021-12-21Secondary Market
Leadership Team
Peter McKay
CEO
Assaf Hefetz
Co-Founder & CTO
Recent News
Accel.
2026-01-06
Canaan Partners
2025-12-26
PR Newswire
2025-11-24
Company data provided by crunchbase