Instacart · 1 month ago
Software Engineer II, Marketing Enablement & Technology
United States
Full-time
Remote
Mid Level
$168K/yr - $187K/yr
3+ years expInstacart is transforming the grocery industry by providing essential services for grocery delivery. The Software Engineer II will develop backend services and ETL processes to enable marketing campaign execution and third-party integrations across various advertising platforms.
Delivery ServiceE-CommerceGroceryShopping
Responsibilities
Build and maintain backend services, APIs, and data pipelines using Python, supporting marketing campaign execution, conversion tracking, and third-party integrations across multiple ad platforms
Develop and optimize ETL processes that integrate diverse data sources (Google Analytics, Snowflake, third-party ad platforms), ensuring accurate and timely data flow for marketing decision-making
Implement features end-to-end with minimal oversight, writing clean, reusable, well-documented code that follows secure coding practices and team standards
Leverage Airflow for workflow automation and DBT for data transformation, enhancing system observability through logging and metrics
Collaborate with marketing teams to translate business requirements into technical solutions, working closely with stakeholders across third-party channel providers to streamline ad conversions and debug issues
Qualification
Required
3–5 years of software engineering experience with strong proficiency in Python for building backend services, APIs, and data pipelines
Demonstrated experience with data integration technologies including Snowflake, SQL, and ETL processes across multiple data sources
Familiarity with workflow orchestration tools (Airflow) and data transformation frameworks (DBT)
Experience working with third-party APIs and integrations, particularly in marketing or ad tech contexts
Strong organizational skills with ability to deliver complete features independently and manage multiple priorities effectively
Effective communicator who can collaborate across marketing, product, and engineering teams to understand requirements and deliver solutions
Preferred
Experience with Google Analytics, Google Tag Manager, or other marketing analytics platforms
Familiarity with ad platform APIs (Google Ads, Facebook Ads, Snapchat Ads) and conversion tracking mechanisms
Understanding of digital marketing concepts and performance marketing KPIs (ROAS, LTV, CAC, CPA)
Experience with cloud platforms (AWS, GCP) and containerization technologies
Previous experience in a marketing technology or ad tech organization
Knowledge of data privacy regulations and secure handling of user data in marketing contexts
Benefits
New hire equity grant
Annual refresh grants
Company
Instacart
Instacart is an online grocery platform that offers same-day delivery and pickup services for retailers and consumers.
1001-5000 employees
H1B Sponsorship
Instacart has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (156)
2024 (173)
2023 (111)
2022 (159)
2021 (170)
2020 (59)
Funding
Current Stage
Public CompanyTotal Funding
$2.92BKey Investors
T. Rowe PriceTiger Global ManagementD1 Capital Partners
2023-09-19IPO
2021-11-01Private Equity· $232M
2021-09-05Secondary Market
Leadership Team
Chris Rogers
Chief Executive Officer
Brandon Leonardo
Co-Founder
Recent News
2026-01-09
Company data provided by crunchbase