Viral Nation · 8 hours ago
Sr. Analyst
Viral Nation is a company specializing in building social-first ecosystems for brands to connect with the modern consumer journey. They are seeking an experienced Sr. Analyst to join their Business Intelligence team, where the role involves driving marketing strategies, optimizing campaign performance, and maximizing ROI through advanced analytics and insights generation.
AdvertisingMarketingSocial Media
Responsibilities
Lead the development and delivery of strategic reports and insights, translating complex data into actionable recommendations that drive business growth and marketing optimization
Conduct advanced analysis and modeling using both primary and secondary research methods to uncover trends, opportunities, and performance drivers
Act as a strategic partner to cross-functional teams, providing data-driven recommendations to support key business initiatives and decision-making
Develop and optimize sophisticated dashboards and reporting frameworks using BI tools to enable leadership with real-time, actionable insights
Ensure data governance and compliance, collaborating with technology, product, and data engineering teams to maintain data integrity and regulatory standards
Drive process improvements and innovation, identifying opportunities to enhance analytical capabilities, streamline workflows, and implement best practices
Manage and consolidate data from diverse sources, ensuring comprehensive and high-quality inputs for business analysis and strategic planning
Provide mentorship and guidance to junior team members, fostering knowledge sharing and skill development across the team
Stay ahead of industry trends and emerging technologies, leveraging insights to provide thought leadership and shape future business strategies
Lead stakeholder engagements, effectively communicating insights, recommendations, and complex data concepts to non-technical audiences at various organizational levels
Qualification
Required
Bachelor's degree in Business Administration, Marketing, Statistics, Economics, Business Analytics, or a related field; Master's degree preferred
5+ years of experience in marketing analytics, data analysis, or related roles
Proficiency in data analysis tools such as Python, R, SQL, or similar scripting languages
Experience with marketing analytics platforms such as Google Analytics, Adobe Analytics, or similar tools
Strong analytical skills with the ability to translate data into actionable insights and recommendations
Excellent communication and presentation skills, with the ability to convey complex ideas to non-technical audiences
Proven ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment
Strong attention to detail and a passion for problem-solving and continuous improvement
Preferred
Marketing agency work experience
Experience with DSPs, Paid Media, and social media platforms
Experience in executing brand tracking and Brand Lift research
Experience in Google Cloud Platforms and BI tools such as Looker and Looker Studio
Company
Viral Nation
Viral Nation is a global influencer, marketing, and talent agency.
Funding
Current Stage
Growth StageTotal Funding
$197.85MKey Investors
Eldridge Industries
2022-04-12Private Equity· $197.85M
Recent News
2025-09-30
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