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dentsu · 1 day ago

Senior Manager, Marketing Effectiveness

New York, United States

Full-time

Hybrid

Mid, Senior Level

$94K/yr - $152K/yr

3+ years exp

Dentsu is a leading global marketing and advertising company, and they are seeking a Senior Manager, Marketing Effectiveness to shape data-driven solutions for clients. This role involves leading automated reporting, performance analysis, and mentoring junior team members while optimizing media investments and driving measurable impact.

AdvertisingInformation ServicesMarketing

Responsibilities

Build collaborative relationships with clients and our teams

Develop measurement strategies, learning agendas, and roadmaps that drive business impact

Translate complex data into clear insights through storytelling, visuals, and presentations

Mentor junior team members on technical skills (SQL, Tableau) and professional growth

Oversee daily performance and career development of junior team members

Share best practices and contribute to team success through knowledge sharing and training

Understand business processes and leverage insights to inform planning, execution, and reporting

Interpret data, identify trends, and provide actionable recommendations for clients

Ensure high-quality, error-free deliverables that are clear and impactful

Partner with clients, internal stakeholders, and leadership to communicate findings effectively

Oversee data management with junior team members, resolving discrepancies and maintaining data integrity

Develop expertise in specialized areas such as mobile, ecommerce, performance marketing, web analytics, or social

Qualification

Data AnalysisSQLData VisualizationMarketing AnalyticsPythonRPower BITableauCommunication SkillsProblem SolvingInterpersonal SkillsAttention to DetailPresentation Skills