The Village Market ® · 1 month ago
Communications and Marketing Manager
Atlanta, GA
Full-time
Hybrid
Senior Level
$65K/yr - $70K/yr
5+ years expOur Village United, Inc. is a nonprofit organization dedicated to advancing small businesses and supporting entrepreneurs across 40 states. They are seeking a highly organized, systems-driven Communications and Marketing Manager to lead all communications and marketing efforts, ensuring the organization's messaging aligns with its mission and goals.
Civic & Social Organization
Responsibilities
Develop and implement a multi-channel communications and marketing strategy aligned with OVU's mission and organizational goals
Build and maintain essential infrastructure including brand guidelines, editorial calendars, messaging templates, email systems, and streamlined workflow processes
Create and manage organized systems for content planning, asset management, and campaign tracking
Track, analyze, and report on communications and marketing performance metrics to continuously inform strategy
Establish SOPs and documentation for all recurring communications functions
Create culturally fluent, compelling content across web, social media, email, marketing campaigns, print, and events
Write and edit press releases, newsletters, blog posts, impact reports, and materials for donors and partners
Lead storytelling and field content production including interviews, photography, and video content
Develop talking points and messaging toolkits for events, leadership, and media engagements
Manage OVU's digital presence and marketing voice across all platforms including Instagram, LinkedIn, Facebook, and Threads
Design, schedule, and publish all social media and marketing content using scheduling and management tools
Design and execute segmented email marketing campaigns with clear performance tracking
Maintain and update the OVU website with fresh content, program updates, and SEO best practices
Ensure all messaging aligns with brand standards and resonates with nonprofit audiences
Maintain consistent brand identity across all materials and platforms
Design branded collateral including social graphics, brochures, presentations, one-pagers, and print materials
Oversee production and manage timelines when working with external designers, printers, or vendors
Collaborate across programs, development, and operations to align messaging and gather content
Source, manage, and maintain relationships with freelance photographers, videographers, and creative vendors
Represent OVU at events, storytelling opportunities, and activations
Lay the foundation for a future communications and marketing team as the organization scales
Qualification
Required
Minimum five years of experience in communications and marketing
Demonstrated experience in the nonprofit sector or in close partnership with nonprofit organizations
Proven track record of independently managing communications and marketing functions without support staff
Experience managing and executing social media content across multiple platforms, including content calendars, scheduling, publishing, and performance tracking
Experience managing monthly newsletters from strategy and content development through design, distribution, and analytics
Experience building and documenting templates, style guides, and reusable assets that enable team consistency and efficiency
Experience successfully creating, launching, and measuring integrated marketing campaigns from concept through execution
Experience managing freelancers, creative vendors, and external partners
Excellent writing, editing, and storytelling abilities with strong marketing copy instincts
Highly organized with strong project management abilities and comfort juggling multiple priorities simultaneously
Systems-oriented mindset with the ability to build, document, and maintain efficient workflows
Proficient in graphic design with the ability to independently create professional graphics, social media assets, branded collateral, presentations, and marketing materials
Strong visual eye and ability to produce polished, on-brand design work without external support
Experience with audience segmentation, campaign tracking, and A/B testing
Ability to travel up to 50 percent for storytelling and field communications needs
Monday.com or similar project management platforms (Asana, Notion, ClickUp)
CRM systems such as HubSpot, Salesforce, or Bloomerang
Demonstrated ability to build and maintain organized workflows and pipelines
Zapier or similar automation tools (Make, native platform integrations)
Experience connecting systems to reduce manual tasks and improve efficiency
Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere Pro)
Canva for rapid content creation
Basic video editing capabilities
Mailchimp, Constant Contact, or HubSpot email tools
Experience with list segmentation, automation sequences, and performance analytics
Native platform scheduling or tools such as Later, Sprout Social, Hootsuite, or Buffer
Understanding of platform-specific best practices and analytics
WordPress or similar CMS platforms
Basic understanding of SEO principles
Preferred
Experience with digital advertising including Meta Ads Manager or Google Ads
Proficiency with Google Analytics and social media analytics tools
Experience with nonprofit fundraising campaigns or donor communications
Photography or videography skills for field content capture
Experience with lead generation or campaign-based marketing
Benefits
Health Benefits: Medical, dental, and vision insurance
Time Off: Generous PTO and holidays
Company
The Village Market ®
A community-driven economic vehicle, the Village Market moves entrepreneurs from theory to practice.
11-50 employees
Funding
Current Stage
Early StageLeadership Team
Herberto Horne
Sponsorships and Partnerships Lead
Company data provided by crunchbase