CDW · 7 hours ago
Marketing Campaign Lead, Core
CDW is a leading multi-brand provider of information technology solutions. They are seeking a strategic and results-driven Campaign Lead to manage the planning, execution, and optimization of integrated marketing campaigns that enhance awareness and engagement in the B2B tech space.
AnalyticsArtificial Intelligence (AI)Cyber SecurityGraphic DesignHardwareInformation TechnologySoftware
Responsibilities
Develop and execute multi-channel marketing campaigns aligned to key solutions, verticals, or personas
Collaborate with performance marketing, ITS/DV, and field teams to define campaign goals, messaging, and target audiences
Manage campaign calendars, timelines, and project plans to ensure on-time execution and coordination across teams
Partner with digital, content, and creative teams to produce compelling assets across email, web, social, paid media, and events
Monitor and analyze campaign performance metrics (MQLs, pipeline, conversion rates, ROI), and make data-driven optimizations
Own campaign reporting and stakeholder communication, including performance recaps and insights
Support the integration of campaigns into ABM and sales enablement programs when applicable
Manage budgets, vendor relationships, and internal resources related to campaign delivery
Qualification
Required
Bachelors degree and 3+ years of experience in B2B marketing, ideally in a technology or SaaS environment
OR 7+ years of experience in B2B marketing, ideally in a technology or SaaS environment
Proven success managing integrated marketing campaigns that drive measurable outcomes
Strong project management and organizational skills; comfortable juggling multiple priorities
Experience working with marketing automation (e.g., Marketo), CRM (e.g., Salesforce), and analytics tools
Excellent written and verbal communication skills; ability to simplify complex topics
Data-driven mindset with the ability to translate metrics into actionable insights
Collaborative and flexible team player who thrives in a fast-paced environment
Preferred
Experience with account-based marketing (ABM) strategies and tools
Familiarity with B2B buyer journeys, tech personas, and sales cycles
Understanding of SEO, paid media, and performance marketing fundamentals
Company
CDW
At CDW, we know how to make technology work so people can do great things.
H1B Sponsorship
CDW has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (59)
2024 (49)
2023 (37)
2022 (86)
2021 (44)
2020 (19)
Funding
Current Stage
Public CompanyTotal Funding
$58.74M2015-08-01Post Ipo Equity· $58.74M
2013-06-27IPO
2008-07-31Series Unknown
Recent News
Government Technology US
2026-01-16
2026-01-05
2025-12-24
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