SpaceManager · 1 month ago
Content Marketing / SEO Content Specialist
Houston, Texas, United States
Full-time
Onsite
Mid Level
$50K/yr - $60K/yrSpaceManager is the fastest growing company in the closet and home organization solutions industry in Houston. They are seeking a Content Marketing Specialist to lead their inbound marketing initiatives, drive traffic, leads, and sales, and establish the company as a trusted authority in their industry.
FurnitureManufacturingProduct Design
Responsibilities
Own the content strategy outlined in Marcus Sheridan’s They Ask, You Answer and Endless Customers that allows for consistent publication of the types of content that drives revenue and significantly impacts sales
Publish at least three new written pieces of content per week to the SpaceManager Closets Blog
Publish on Social Media multiple times each week for community engagement and long-term content promotion
Produce premium content, including ebooks, pillar pages, and other offers used to convert our audience
Own and execute a 90 day content calendar, leveraging internal experts, customers, and industry voices to create content designed to establish thought leadership, attract prospects, and nurture leads
Lead search engine optimization (SEO) efforts for website and content
Execute company email marketing efforts, including newsletters and automated workflows
Interview internal subject matter experts for content and edit, proofread and improve writers’ posts
Work closely with sales team to identify content topics and develop editorial calendar
Rely on content analytics and reporting to inform decisions
Use AI tools to optimize efficiency for the content creation process, including, but not limited to: generating and enhancing new content, evaluating content performance, and streamlining content distribution
Professional development and continued education in relevant areas (e.g., content technology, HubSpot certifications, writing proficiency)
KPIs include - organic traffic growth, lead conversion rate, Form fills on content offers (ebooks, guides, “pricing” pages, First-touch was organic search
Qualification
Required
Mid-level experience in content marketing or SEO
A true passion for writing
Impeccable writing and editorial skills, with an outstanding command of the English language
An understanding of common editorial style guides, e.g. AP Style, Chicago Manual of Style, etc
Clear articulation of the business goal behind creating a piece (or series) of content
Has used and experimented with AI tools like ChatGPT, Claude, Llama, etc
Project management skills to manage editorial schedules and deadlines within corporate and ongoing campaigns
An understanding of AI's role in marketing and how it functions in content creation, predictive analytics, customer behavior, and machine learning for content targeting
Incredible people skills
Has experience with programs such as HubSpot, Google Analytics, Google Search Console, and SEMRush
Has interview skills and is a curious and thoughtful listener
Understands how to use data to inform all strategic decisions
Operates well with giving and receiving feedback
Has a team mentality
Preferred
A degree in English, Journalism, and Public Relations is highly preferred but not mandatory. Commensurate experience will be considered
Bonus skills: HubSpot experience, print or broadcast journalism training
Benefits
Health and dental
401k Retirement plan with company match
Competitive compensation levels
Training and career development
Mentorship from other teams
Amazing team culture
Monthly happy hours
Paid Time Off
Company
SpaceManager
What began in 1999 as a small company installing simple closets has grown to a fully integrated company providing design, manufacturing and installation of custom closets and cabinetry.
Founded in 2018
11-50 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase