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Roger Healthcare · 1 month ago

Marketing Manager (Content, Brand & Growth)

San Francisco Office

Full-time

Onsite

Entry, Mid Level

$100K/yr - $130K/yr

2+ years exp

Roger Healthcare is a fast-growing company that has developed an AI-powered clinical documentation platform for home health. They are seeking a Marketing Manager to drive brand presence, storytelling, and demand-generation activities that will contribute to their growth in the healthcare sector.

Artificial Intelligence (AI)Health CareHospital

Responsibilities

Design beautiful marketing materials: case studies, flyers, one-pagers, decks

Create product marketing content: demos, feature launches, videos

Produce blogs, SEO-driven content, and white papers

Build thought leadership content around AI, healthcare, and our team

Develop sales enablement materials for AEs & SDRs

Write compelling narratives grounded in user stories and outcomes

Run consistent outbound and nurture email campaigns

Execute paid acquisition experiments

Manage all social channels

Lead webinar planning, execution, and content

Drive conference strategy: lead lists, dinners, attention-grabbing campaigns

Continuously improve website content and SEO performance

Experiment with new lead channels and user advocacy motions

Partner with Customer Success on customer delight programs (gifts, spotlights, social proof)

Qualification

Content creationBrand managementGrowth marketingSEO optimizationEmail campaignsDesign skillsSocial media managementWebinar executionCustomer engagementStorytelling