Launch Potato · 3 hours ago
Senior Publisher Account Manager
United States
Full-time
Remote
Mid, Senior Level
3+ years expLaunch Potato is a performance-driven company seeking a Senior Publisher Account Manager to manage and grow a portfolio of publisher partners. This role involves strategic account ownership, campaign execution, performance optimization, and cross-functional collaboration to maximize revenue and partner value.
Marketing & Advertising
Responsibilities
Own and grow a direct response, high-impact portfolio of publisher partners, applying industry expertise, strategic thinking, and cross-functional influence to maximize revenue, efficiency, and long-term partner value
Strategic Account Ownership: Own, optimize, and expand a portfolio of publisher/affiliate accounts by managing daily partner needs, driving long-term growth strategies, and proactively identifying new placements, integrations, and whitespace opportunities
Campaign Execution & Daily Management: Execute all campaign operations, including pacing, budgets, QA, creative testing, launches, and troubleshooting with 100% accuracy while using advanced judgment to prioritize issues and maintain performance stability
Performance Optimization: Analyze performance data across CTR, CPC, CPA, and ROAS to diagnose trends, forecast impact, and deliver clear, actionable recommendations that improve yield and partner outcomes
Revenue & Margin Growth: Drive revenue and margin expansion by scaling high-performing partners, upselling new opportunities, optimizing traffic quality, and influencing internal teams to unlock additional growth levers
Documentation & Reporting: Maintain clear, organized documentation and produce structured reporting that communicates insights, decisions, risks, and next steps to internal teams and external partners
Cross-Functional Leadership: Partner with media buying, analytics, creative, and product to resolve blockers, shape testing roadmaps, refine processes, and elevate partner performance through cross-team alignment
High-Trust Partner Communication: Lead recurring partner communications that build trust, address issues quickly, and deliver strategic insights that strengthen alignment and long-term retention
Qualification
Required
Fully comfortable working Eastern Timezone hours and supporting ad-hoc partner or business needs outside standard hours when required
Experienced in managing a direct response portfolio of accounts for a mix of channel types like email, newsletter, listicle, co-reg, etc
Demonstrated ability to interpret, diagnose, and act on performance data across KPIs (CTR, CPC, CPA, ROAS), including identifying trends, risks, and scalable opportunities
Advanced communication, negotiation, and upsell skills with the ability to influence both tactical decisions and strategic partner direction
Highly proactive, growth-minded, and organized, able to manage complex workflows while driving long-term outcomes
Minimum 3–5 years working directly with Publishers, Affiliates, and/or Advertisers in digital media, performance marketing, or lead generation, with ownership of partner relationships, revenue performance, and reporting
Benefits
Profit-sharing bonus
Competitive benefits
Company
Launch Potato
As The Discovery and Conversion Company, we connect advertisers to customers at all parts of the consumer journey, from awareness to consideration to purchase.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Ryan Van Horn
CTO / Founder
Apurva Shah
Chief Financial Officer
Company data provided by crunchbase