Gray Media · 1 month ago
CREATIVE SERVICES DIRECTOR - WSAW
Gray Media is a multimedia company headquartered in Atlanta, Georgia, and they are seeking a Creative Services Director for WSAW, their CBS affiliate in north central Wisconsin. The role involves overseeing marketing and promotions strategies, managing commercial production, and fostering community partnerships to grow local business through innovative digital campaigns.
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Responsibilities
Manage and oversee the Creative Services Department with integrity. We are looking for a leader who is involved in all facets of the creative process
Be a motivator who creates an inspiring and engaging environment, and celebrates creative storytelling on all platforms
Collaborate and interact daily with the General Manager and all department heads, including the News Director and Director of Sales, in a mutual effort to achieve station goals, extend our brand, develop long-range plans, and implement station initiatives
Strong management, communication, and people skills required to supervise and interact daily with staff and the community in a friendly, respectful manner
Communicate often and have a passion for providing consistent, constructive feedback
Qualification
Required
Ability to manage all aspects of content operations, including financial, technical, and human resources
Bachelor's degree in Journalism, Mass Communications, Radio/TV/Film, or related field
Strong, working knowledge of the Adobe Creative Suite of products and post-production tools: Premiere, After Effects, Audition, and Photoshop
High professional standards and above-average proficiency in videography, editing, and related equipment
Excellent communication skills (written and verbal) and interpersonal skills
Experience developing, implementing, and executing strategic plans
Strong analytical skills, capable of processing research and ratings data to inform and refine content, coverage, and distribution strategies
Must be able to demonstrate a strong understanding of our DMA, key target audiences, and working knowledge of community issues, as well as an unwavering commitment to journalistic ethics and standards
Flexibility to work evenings and weekends for specialized coverage, including live broadcasts and coverage of community events, and/or perform other duties, as assigned, to drive and fulfill the mission while abiding by the values of this organization
Ability to lift and carry 40 lbs. of gear
Valid driver's license with a clean driving record. Motor Vehicle Records check required
Must have a desire to win, a positive attitude, and the ability to reflect on your work and apply feedback
Preferred
Two years of previous experience managing a team is preferred
FAA Part 107 Drone License is a plus
Company
Gray Media
Gray Media is a broadcast company that owns and operates television stations in 31 markets across the country.
Funding
Current Stage
Public CompanyTotal Funding
$2.4B2025-12-08Post Ipo Debt· $250M
2025-07-08Post Ipo Debt· $900M
2024-05-23Post Ipo Debt· $1.25B
Leadership Team
Alan Gould
Vice President of Investor Relations
James Finch
VP Of News Services
Recent News
GlobeNewswire
2026-01-07
2025-12-24
Houston Chronicle
2025-12-19
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