Doka · 1 month ago
Product and Business Development Manager, Scaffolding
Doka USA is a leading company in formwork solutions for the construction sector, committed to fostering a supportive work environment. The Product & Business Development Manager will focus on expanding Doka’s market presence in the USA, managing key product lines related to scaffolding, and driving sustainable revenue growth through customer engagement and product lifecycle management.
Information TechnologyMarketing
Responsibilities
Identify and pursue new business opportunities in the U.S. construction market for scaffolding
Build and maintain strong relationships with contractors, engineers, consultants, and strategic partners
Develop and maintain a robust national pipeline of target projects, key accounts, and strategic opportunities
Support sales teams with customer visits, job-site meetings, value-engineering discussions, and competitive positioning
Achieve revenue and contribution margin targets through structured sales and negotiation strategies
Manage the full lifecycle of assigned products: strategy, positioning, introduction, pricing, and performance tracking
Conduct market and competitor research to identify trends, customer requirements, and areas for innovation
Collaborate with Sales, Engineering, Operations, and Marketing to launch new products and improve existing offerings
Provide product training and technical support to account managers, engineering and operation teams
Implement product enhancements and commercial strategies to maximize utilization, profitability, and market fit
Oversee product-related or business development projects from concept through rollout
Ensure alignment between engineering, sales, operations, logistics, and senior management for successful execution
Support prequalification documentation, approvals, permits, testing protocols, and certifications relevant to the U.S. market
Serve as the main point of contact for key projects requiring product expertise and cross-functional coordination
Share best practices, workflows, and product knowledge across branches and teams
Support recruitment, onboarding, and development of professionals involved in product-relevant areas
Collaborate with Marketing to drive product marketing initiatives, campaigns, and customer education programs
Foster a strong internal network to enhance execution efficiency and market responsiveness
Qualification
Required
Bachelor's degree in Engineering (Civil, Mechanical, Construction) or a related technical field; equivalent experience also considered
Proven experience in product management, business development, or sales in the formwork and scaffolding industry within the U.S
Strong understanding of scaffolding systems (e.g., Ringlock), formwork and shoring, and industry codes
Demonstrated ability to build strategic relationships and influence key stakeholders
Excellent communication, presentation, and negotiation skills
Strong strategic thinking with the ability to convert technical solutions into commercial value
Ability to analyze market trends, define targets, and develop actionable plans
Proficiency in CRM systems, Microsoft Office, and digital sales tools
Willingness to travel extensively within the United States (up to 50–60%)
Benefits
Comprehensive benefits including medical, dental, vision
Flexible Spending Account
Company paid life insurance
Supplemental voluntary term life insurance
401k retirement plan (Roth and Non-Roth)
Short-term disability
AFLAC policies
Paid time off (sick/personal, vacation, floating holiday and company paid holidays)
Company
Doka
Doka Group is one of the leading companies in the development, production and marketing of modern shuttering systems and technologies.
Funding
Current Stage
Late StageRecent News
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2025-10-09
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