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EDO · 3 days ago

Media Analytics Associate

New York, NY

Full-time

Hybrid

Entry Level

$66K/yr - $68K/yr

1+ years exp

EDO is a data, measurement and analytics company that powers the success of marketing, research and creative professionals. The Media Analytics Associate will work closely with Sales, Product, and Data Science teams to deliver actionable data-driven insights to clients in the television and advertising sectors.

AnalyticsBig DataMedia and Entertainment

Growth Opportunities

Responsibilities

Manage client accounts as the day-to-day EDO point person for the research and insights teams at TV Networks and Fortune 500 advertisers

Author standard reporting and custom analyses for advertiser clients that highlight the power of EDO data and provide insights around optimizations advertising via creative and media decisions

Proactively deliver advertising category and brand-level insights to TV Networks that can be used to help drive TV ad sales

Contribute to expansion of EDO Convergent TV measurement through managing first party ad tags and site pixels, and troubleshooting where needed

Understand our clients’ needs and determine new ways to present EDO data in compelling ways that match those needs

Ensure that clients are deriving maximum value from the EDO partnership to ensure high client satisfaction, renewals, and account growth

Support the sales and business development process by producing analyses and marketing collateral for new business presentations

Work with the EDO product team, engineers and data scientists to plan and prioritize features

Work with the data quality team to maintain data accuracy and completeness

Understand and stay on top of changing industry dynamics and the competitive landscape

Qualification

Advertising researchData analysisClient engagementR programmingSQLPixel taggingVersatilityPresentation skillsStorytellingSelf-starter

Required

One to three years of experience (including internships) in advertising/marketing research, corporate strategy, or consulting, preferably with interest or experience in the Media and Entertainment industry

Ability to write and deliver presentations and reports that present our information in a succinct and usable manner - i.e. a great storyteller

Highly comfortable with client engagement, and able to present analytics results to clients

A self-starter who is comfortable with ambiguity, and who has the desire to be part of a fast-growing, exciting, and nimble start up company