dentsu · 1 month ago
Associate Director, Data & Analytics Strategy
United States
Full-time
Remote
Senior Level, Lead/Staff
$94K/yr - $152K/yr
3+ years expDentsu is a global performance marketing agency specializing in personalized customer experiences. The Associate Director, Data & Analytics Strategy will provide analytics solutions and measurement strategies, transforming complex data into actionable insights to support business growth.
AdvertisingInformation ServicesMarketing
Responsibilities
You will implement measurement strategies and reporting that align with client goals
You will participate in client meetings to document program goals, define goals and identify data-driven opportunities
You will present complex findings in clear, applicable ways that promote decision-making
You will implement analytics projects from problem identification through solution delivery
You will brief technical analytics work by offshore and third-party teams
Conduct data analysis using statistical techniques to analyze experiments and user behavior
Identify gaps and challenges in data collection and develop viable approaches to address them
You will provide subject matter expertise in measurement, analysis, and data-driven solutions
You will develop learning agendas that identify opportunities to use data to inform new marketing tactics
You will support progress in experimental design and marketing testing programs
You will partner with other disciplines to refine and support recommendations
Qualification
Required
Bachelor's degree or higher in a quantitative field (STEM, Business, Finance, or Marketing)
3+ years of experience in analytics/data science delivering campaign measurement, predictive analytics, and applicable insights
Experience querying large datasets and using big data platforms (Redshift, BigQuery, Snowflake, or Databricks)
Experience with CRM (Salesforce, Braze) and CDP tools (Hightouch, Amplitude)
Expertise in loyalty analytics, A/B testing, and marketing experiments
Familiar with predictive modeling and machine learning libraries (NumPy, scikit-learn)
Proficient in visualization tools (Tableau, Power BI) and dashboard/report building
Knowledge of digital marketing analytics (Amplitude, Adobe, Google Analytics)
Preferred
AI-driven efficiency and advanced analytics
Benefits
Medical, vision, and dental insurance
Life insurance
Short-term and long-term disability insurance
401k
Flexible paid time off
At least 15 paid holidays per year
Paid sick and safe leave
Paid parental leave
Company
dentsu
We are dentsu.
10001+ employees
Funding
Current Stage
Late StageTotal Funding
$24.88MKey Investors
Epiris
2012-07-12Acquired
1993-11-01Private Equity· $24.88M
Leadership Team
Dawn Rowlands
CEO Sub-Saharan Africa
Nigel Sharrocks
CEO, Aegis Media Global Brands
Recent News
Morningstar.com
2025-06-13
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