Multimedia Solutions ยท 3 days ago
Prompt Content Engineer / Digital Marketing Analyst (Remote)
United States
Full-time
Remote
Entry, Mid Level
2+ years expMultimedia Solutions is seeking a Prompt Engineer & Digital Marketing Analyst to join their growing team. This role involves designing, optimizing, and analyzing AI chatbot experiences while supporting digital marketing performance reporting for clients across various sectors.
AdvertisingDigital MarketingWeb DesignWeb Development
Responsibilities
Serve as an internal subject matter expert on AI-powered chat, large language models, and prompt engineering best practices
Develop, test, and refine prompts, system instructions, and conversational flows for client-facing chatbots
Analyze chatbot transcripts, search intents, failure points, and user satisfaction trends to continuously improve performance
Create and maintain detailed chatbot personas aligned with brand voice, regulatory constraints, and customer journey needs
Collaborate with UX, development, and marketing teams to evolve AI features that support conversions, customer support, and product discovery
Ensure chatbot responses are accurate, compliant, human-sounding, and optimized for clarity
Support ongoing updates to digital marketing dashboards using Looker Studio or similar BI platforms
Analyze data across SEO, SEM, paid social, display, email, and website performance to uncover trends and optimization opportunities
Present findings and actionable insights to clients in a clear, professional, narrative-driven format
Work closely with campaign strategists to ensure alignment between chatbot analytics and overall digital marketing KPIs
Contribute to forecasting, benchmarking, and performance modeling
Identify themes and intent patterns emerging from AI search, chatbot logs, and organic/paid search data
Provide recommendations that improve visibility, conversion paths, and content strategy
Assist with keyword strategy, content optimization, and SEO/SEM reporting
Translate analytical insights into conversational updates, new prompts, FAQ refinements, and stronger customer journeys
Support copy development as needed for chatbot training data, landing pages, microsites, and digital campaigns
Participate in creative brainstorming for clients and prospects on how AI can enhance digital experiences
Participate in client presentations, reporting discussions, and strategic planning sessions
Offer emerging insights on AI, zero-click search, generative engine optimization (GEO), and evolving digital behavior
Help identify new AI-driven business opportunities and contribute to new business development initiatives
Qualification
Required
4-year college degree from an accredited university
2+ years of experience in digital marketing, analytics, AI, or related discipline
Understanding of SEO, SEM, paid media fundamentals, and web analytics (Google Analytics, Looker Studio, etc.)
Strong analytical and problem-solving abilities; comfortable interpreting complex data and turning it into insights
Excellent writing skills, able to craft clear, concise prompts and articulate findings effectively
Creative mindset with curiosity for how people interact with AI and digital experiences
Strong command of English, including grammar, tone, and brand voice adaptation
Ability to collaborate across departments and manage multiple projects simultaneously
Proficient in MS Office; experience with Looker Studio or similar data visualization tools is required
Self-motivated, detail-oriented, and enthusiastic about emerging AI technologies
Preferred
Familiarity with prompt engineering, LLM tools, chatbot platforms, or conversational design
Company
Multimedia Solutions
Multimedia Solutions specializes in website design and development, digital marketing and social media strategies, and app development.
11-50 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase