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Monster Energy · 1 month ago

Los Angeles Strategic Consumer Engagement Manager

Carson, CA

Full-time

Hybrid

Entry, Mid Level

$60K/yr - $80K/yr

1+ years exp

Monster Energy is a dynamic company known for its unconventional approach and commitment to brand authenticity. The Strategic Consumer Engagement Manager is responsible for managing brand portfolio sampling and local marketing initiatives, focusing on growing brand awareness and consumer loyalty through effective event execution and team management.

EnergyFood and BeverageFood Processing

Responsibilities

Collaborate with Brand Managers, local sales team, and Field Marketing Managers (FMM) to customize and execute events/programs aligned with the brands’ sampling platforms

Provide consistent direction, coaching, and communication to maintain brand accuracy in the Monster brand experiences and sampling

Recruit, hire, train, and manage part time Ambassadors

Research, secure, and manage execution of local events and partnerships

Plan and manage all aspects of the event planning process: pre, during, and post duties including: personnel, product delivery/distribution, transportation, supplies, contracts, insurance, permits

Increase market knowledge and identify various groups and organizations with the targeted demographic in which to partner

Diligently prepares ambassadors for superior customer interactions and flawless event executions

Adhere to deadlines for administrative tasks including, but not limited to, reporting and recapping data for the region

Respond in a timely manner to Director and Regional Field Manager

Maintaining company assets (Storage Facilities, Inventory, Vehicles, Equipment)