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Bimbo Bakeries USA · 1 week ago

Senior Director Marketing Strategy and Operations

Irving, TX

Full-time

Onsite

Director/Executive

$176K/yr - $247K/yr

10+ years exp

Bimbo Bakeries USA is the largest baking company in the world, employing over 20,000 associates nationwide. The Senior Director of Marketing, Chief of Staff will support the CMO’s vision by developing long-term strategic planning processes and implementing key marketing initiatives while ensuring project completion across the marketing organization.

E-CommerceHealth CareRetail

Responsibilities

Develop and implement a framework & cadence for multi-year brand plan strategies

Support the marketing organization in the roll-out of a strategic planning framework

Work with the global marketing team to build marketing capabilities within our team

Gather, analyze, and synthesize data to generate insights for the development of portfolio strategy

Lead the development of strategic and creative presentations for senior leadership audiences in support of the CMO

Manage agency partner relationships

Lead work streams and collaborate with creative agencies, co-pack team, manufacturing and finance. Deliverables include business models, financial analysis, internal synthesis & communication documents, etc

Proactively scan the marketplace and industry for areas of competitive improvement such as innovation trends, and marketing

Qualification

Brand strategyStrategic planningCross-functional leadershipData analysisCreative problem-solvingSituational adaptabilityManaging ambiguityDriving engagementEnsuring accountabilityManaging complexityCommunicationStrategic mindset

Required

Bachelor's Degree required

A minimum of 10 years' experience in related field (CPG Marketing, Brand Management, Innovation, Management Consulting)

Experience in leading cross-functional teams to results

Comfortable working both independently and as part of a team

Ability to manage multiple projects, adjust priorities as needed, and meet deadlines

Ability to influence across the organization at multiple levels

Excellent written, oral, and formal communication skills

Situational Adaptability: Adapts approach and attitude in real time according to the changing demands of different situations

Manages Ambiguity: Operations effectively, even when things are not certain, or the way forward is not clear

Drives Engagement: Creates a climate where people are motivated to do their best to help the organization achieve its objectives

Drives Vision and Purpose: Paints a compelling picture of the vision and strategy that motivates others to action

Ensures Accountability: Holds self and others accountable to meet commitments

Challenges and Aligns: Challenges Grupo Bimbo to get better results aligned with the Business Plan

Manages Complexity: Makes sense of complex, high quantity, and sometimes contradictory information to effectively solve problems

Strategic Mindset: Sees ahead to future possibilities and translates them into breakthrough strategies

Preferred

MBA Preferred

Benefits

Annual Bonus Eligibility

Comprehensive Benefits Package

Paid Time Off

401k & Company Match

Company

Bimbo Bakeries USA

Glassdoor3.2

Have you ever started your morning with a Thomas’® English muffin or bagel? Or bitten into the perfect slice of Sara Lee® bread? Do you break open a fresh box of Entenmann’s® donuts at family gatherings? If so, you’re already a fan of Bimbo Bakeries USA – the powerhouse behind these iconic brands! Bimbo Bakeries USA is part of Grupo Bimbo, the world’s largest baking company with operations in 35 countries.

Founded in 1945

Horsham, Pennsylvania, USA

10001+ employees