ForceBrands ยท 1 day ago
Director of Ecommerce
ForceBrands is a fast-growing CPG brand seeking a Director of Ecommerce to lead all digital commerce channels. This role is responsible for strategy, channel execution, P&L performance, and driving sustainable revenue growth in partnership with various departments.
Responsibilities
Build and execute an integrated eCommerce strategy across Amazon, retailer.com, D2C, and emerging marketplaces
Own the full eCommerce P&L, including revenue, margin, and investment decisions
Lead annual planning, budgeting, forecasting, and category opportunity assessment
Manage all aspects of Amazon (1P/3P) including catalog, SEO, media, pricing, promotions, and profitability
Drive availability, conversion, and performance on retailer.com partners such as Walmart, Target, Kroger, Costco.com, and Thrive
Oversee D2C experience including UX, funnel optimization, CRM, retention, merchandising, and pricing
Partner cross-functionally on demand planning, inventory, launches, promotions, and channel strategy
Develop world-class content and storytelling in partnership with Marketing
Build dashboards, run A/B tests, improve catalog health, reduce chargebacks, and enhance account performance
Lead agencies and mentor internal partners to elevate digital capabilities across the organization
Qualification
Required
8+ years of eCommerce experience within CPG, preferably food or beverage
Proven ownership of Amazon and retailer.com P&Ls with a track record of revenue and profit growth
Strong expertise in UX flows, content strategy, SEO/SEM, CRM, and digital shopper insights
Highly analytical with financial modeling, forecasting, and optimization experience
Skilled at leading third-party agencies and influencing cross-functional teams
Bachelor's degree required
Preferred
MBA optional
Company
ForceBrands
ForceBrands is a staffing and recruiting company providing food, beverage, and beauty professionals.
Funding
Current Stage
Growth StageLeadership Team
Recent News
2025-06-11
Global Cosmetic Industry
2024-12-19
Company data provided by crunchbase