Ken Garff Automotive Group ยท 1 month ago
Web Content Specialist
Garff Enterprises Corporate Office - Salt Lake City, UT
Full-time
Onsite
Entry Level
1+ years expKen Garff Automotive Group is seeking a Web Content Specialist to assist in maintaining and optimizing dealership websites and web-based marketing strategies. The role involves creating a user-friendly experience for customers and collaborating with marketing teams on various web projects.
AutomotiveSales
Responsibilities
Maintain dealership websites with accurate inventory, pricing, specials and content
Work closely with website platforms Dealer Inspire, and Dealer.com
Work closely with inventory providers to ensure accurate inventory and pricing models
Work closely with Regional Marketing Managers to update monthly offers and content
Create custom landing pages
QC websites for UI/UX optimization
Manage support requests
Communicate changes and timelines for web support help
Identify opportunities for site improved performance
Update Google Tag Manager and publish new tags
Manage Google Analytics account and ensure data is reporting accurately
Analyze heatmaps for customer engagement opportunities
Qualification
Required
1-2+ years in web content management
Google Analytics experience
Google Tag Manager experience
Bachelor's degree in Marketing, Communications, Digital Media, or related field
Preferred
HTML and CSS experience
Automotive marketing experience
Company
Ken Garff Automotive Group
Ken Garff founded his business in 1932 upon the principles of honesty, integrity, personalized customer service, and being a good corporate citizen.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
James M "Jim" Campbell, CPA
Chief Financial Officer
Brent Lessing
Chief Information Technology Officer
Recent News
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