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Lakera · 1 day ago

Senior Demand Generation Manager, AI Security

San Francisco, CA

Full-time

Hybrid

Senior Level

5+ years exp

Lakera is on a mission to ensure AI does what we want it to do, focusing on building the security foundation for AI. They are seeking a Senior Demand Generation / Growth Marketing Manager to own the demand engine for Check Point’s AI Security business, driving pipeline creation and campaign execution in a rapidly expanding category.

Artificial Intelligence (AI)Cyber SecuritySecuritySoftware

Responsibilities

Own full-funnel demand programs that drive MQLs, SALs, SQLs, and pipeline

Plan & execute multi-channel campaigns: webinars, paid media, reports, virtual events, and ABM

Build persona-based nurture journeys and lifecycle programs in HubSpot/SFDC

Run paid campaigns across LinkedIn, YouTube, GDN, and DSPs; manage budgets and performance

Partner with Product Marketing, Sales, and Events to amplify the AI Security story

Implement a test-and-learn growth approach using data, experimentation, and AI tools

Report on pipeline, attribution, ROI, and funnel performance

Qualification

B2B SaaS demand generationGrowth marketingHubSpotSalesforceLinkedIn AdsGA4ABM toolsAnalytical skillsCross-functional communicationBuilder’s mindsetProject management