Cloudflare · 1 week ago
Sr. Website Analyst - Web Analytics
Austin, TX
Full-time
Hybrid
Senior Level, Lead/Staff
8+ years expCloudflare is a company on a mission to help build a better Internet, running one of the world’s largest networks that powers millions of websites. They are seeking a Senior Website Analyst to lead deep-dive analyses of user behavior and develop actionable insights that will inform strategic decisions and enhance user experiences.
AnalyticsEnterprise SoftwareSecurityWeb Hosting
Responsibilities
Lead deep-dive analysis: Serve as the subject matter expert for web analytics, conducting in-depth analyses of user behavior, conversion funnels, and content engagement across our global web properties
Stitch & synthesize data: Query, extract, and blend large datasets from multiple sources including our web analytics platform, BI database, CRM, and marketing automation platforms
Develop actionable insights: Go beyond dashboards to deliver rich insights on user journeys, segmentation, friction points, trends, and projections. Your analysis will be the catalyst for strategic decisions
Build compelling visualizations: Design, develop, and maintain robust dashboards and reports in Tableau, Looker Studio, Adobe Analytics, and similar tools tailored to various audiences, from executive leadership to marketing campaign managers
Fuel experimentation & personalization: Partner closely with the A/B testing and personalization teams to formulate hypotheses, design measurement frameworks, and conduct post-test analysis to determine the business impact of our initiatives
Apply AI: Continuously evaluate applicability of internal AI tools and capabilities to increase velocity, timeliness, and quality of insights
Model & forecast: Develop and run statistical models to forecast key web metrics, predict user behavior (e.g., propensity to convert), and identify the key drivers of success
Champion data-driven culture: Act as a consultant and advocate for data literacy within the marketing organization, proactively sharing insights in internal communication forums and helping stakeholders ask the right questions
Qualification
Required
8+ years experience working in a large B2B, D2C, SaaS, or enterprise cloud company
5+ years of experience in an analytics role, preferably within marketing, web analytics, or product analytics
Deep, hands-on experience with at least one enterprise-level web analytics platform (e.g., Adobe Analytics, Google Analytics 4, etc.) in a very high web traffic environment
Experience with A/B/n testing methodologies and statistical significance
Experience with data warehouses like BigQuery, Snowflake or similar
Proficiency in SQL for querying complex, large-scale datasets
Exceptional communication and storytelling skills, with the ability to translate analytical findings into clear, concise, and actionable recommendations
Preferred
Knowledge of statistical programming languages, such as Python or R is a plus
Familiarity with analyzing data from CRM (e.g., Salesforce) and Marketing Automation (e.g., Marketo) platforms to create a full-funnel view
Proven expertise in creating impactful dashboards and data visualizations using tools like Tableau, Looker Studio, etc
Bachelor's degree in a quantitative field (e.g., Statistics, Economics, Computer Science, Mathematics) or equivalent practical experience is preferred
Company
Cloudflare
Cloudflare is a web performance and security company that provides online services to protect and accelerate websites online.
1001-5000 employees
H1B Sponsorship
Cloudflare has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (117)
2024 (115)
2023 (66)
2022 (98)
2021 (83)
2020 (37)
Funding
Current Stage
Public CompanyTotal Funding
$2.08BKey Investors
Franklin TempletonFidelityUnion Square Ventures
2025-06-13Post Ipo Debt· $1.75B
2019-09-12IPO
2019-03-12Series E· $150M
Leadership Team
Matthew Prince
CEO & Co-Founder
Lee Holloway
Co-Founder & Lead Engineer
Recent News
2026-01-11
2026-01-11
Company data provided by crunchbase