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Bath & Body Works · 1 week ago

Digital Art Director

Reynoldsburg, OH

Full-time

Onsite

Senior Level, Lead/Staff

$107K/yr - $158K/yr

8+ years exp

Bath & Body Works is committed to creating a culture of belonging focused on delivering exceptional fragrances and experiences to customers. The Digital Art Director develops and implements the overarching creative vision and strategy for the brand, creating elevated digital experiences that translate into successful campaigns.

BeautyConsumer GoodsPersonal Care and HygieneRetailShopping

No H1B

Hiring Manager

Courtney Waite

Responsibilities

Manage the creative digital development process for the website and app, external marketing, and additional digital needs

Conceptualize, develop, implement and maintain the digital expression through all marketing communication to customers through artistic translation of the brand strategy

Create cohesive and thorough conceptual, executional and review presentations in collaboration with team leads and cross-functional partners to gain alignment and approval on marketing creative

Present conceptual ideas and executional work to executive leadership and delineate feedback to design working teams

Build a strategic and calendarized vision for the team and communicate to key cross-functional partners

Influence and work directly with merchants and marketing partners to gain a full understanding of their businesses and strategies and apply creative marketing to bring the products to life

Collaboratively develop and execute photo and video shoots with the studio team focusing on exciting motion graphics and immersive photography

Research into emerging trends in marketing campaign and strategy, beauty retailers, photography, design, and typography across the retail space and how they can impact and elevate our brand

Understand our customers, their digital design needs and how we can execute flawless experiences to build the brand online

Manage and develop talent by inspiring, coaching, and mentoring to continuously evaluate talent

Qualification

Art directionCreative leadershipPhotoVideo shootsVideoMotion graphicsBrand/product visionManaging timelinesInfluencing business partnersChange agilityTeam developmentCommunication skills

Required

8-10 years of experience in design with increasing responsibility with 5+ years of art direction retail, fashion or cosmetics industry preferred

Experience in creating brand/product vision and strategies

Strong ability to provide creative leadership set and maintain high creative standards and bring innovation to the business

Experience in building, managing and executing elevated photo and video shoots

Ability to inspire, develop, and lead a staff of graphic designers

Experience in concepting and executing video and motion graphics

Ability to influence business partners to align on creative vision

Demonstrated ability to manage timelines, budgets and risk mitigation

Ability to communicate creative vision to others

Demonstrate change agility flexible to business needs

Bachelor's degree in art direction, design, advertising, marketing or another related field preferred

Benefits

Robust medical, pharmacy, dental and vision coverage. Plus, access to our onsite wellness center and pharmacy located at the Columbus, OH home office.

401k with company match and Associate Stock Purchase with discount

No-cost mental health and wellbeing support through our Employee Assistance Program (EAP)

Opportunity for paid time off and paid parental leave. Plus, access to family and lifestyle programs including a family building benefit, childcare discounts, and home, auto and pet insurance.

Tuition reimbursement and scholarship opportunities for post-secondary education programs

40% merchandise discount and gratis that encourages you to come back to your senses!