Lakera · 1 day ago
Field Events Manager, AI Security (San Francisco Bay Area)
San Francisco, CA
Full-time
Hybrid
Mid, Senior Level
4+ years expLakera is on a mission to ensure AI does what we want it to do, focusing on building the security foundation for AI systems. They are seeking a Field Events Manager to lead their event strategy across North America, responsible for planning, managing, and executing programs that engage key security personnel and promote the AI Security brand.
Artificial Intelligence (AI)Cyber SecuritySecuritySoftware
Responsibilities
Own the planning and execution of all field events, including trade shows (RSA, Black Hat), conferences (OWASP, GBI), partner events, meetups, dinners, workshops, and customer sessions
Build event plans that support pipeline goals, territory objectives, and target accounts
Work closely with Sales, PMM, and Demand Gen to align event themes, personas, messaging, and goals
Manage logistics, vendors, swag, booth design, staff coordination, and onsite execution
Ensure flawless attendee experience: signage, QR flows, demos, prep materials, asset readiness
Coordinate speaker prep, session materials, and customer engagements
Own onsite operations, registration, run-of-show, room management, and rapid problem-solving
Partner with regional Sales leaders to design programs that support territory strategy and enterprise account penetration
Develop playbooks for executive dinners, roundtables, prospect workshops, and ABM events
Ensure Sales has everything they need pre-, during-, and post-event to drive pipeline acceleration
Track attendance, engagement, lead quality, conversion, and influenced pipeline in HubSpot/SFDC
Manage event budgets and optimize spend across business unit and corporate allocations
Share timely insights and event reports with Sales, PMM, and leadership
Develop fresh activation ideas for an emerging category including live demos, AI agent challenges, executive experiences, hands-on workshops, technical breakouts, and unique brand moments
Keep a pulse on industry trends and competitive event tactics
Qualification
Required
4–7+ years in field events, field marketing, experiential, or event operations
Hands-on expertise managing complex event calendars and coordinating multiple activations simultaneously
Experience working closely with Sales on pipeline goals, account strategy, and event alignment
Operational excellence, you're detail-driven, organized, and reliable under pressure
Strong communicator who can collaborate across Sales, PMM, Demand Gen, Ops, and Exec teams
Ability to travel frequently (30–50%)
Confident working with event platforms, project tools, and CRM systems (Salesforce/HubSpot)
Ability to transform qualitative event energies into quantitative business outcomes
You love logistics, operations, and creating standout in-person experiences
You thrive in fast-moving, high-growth environments
You're resourceful, when something goes sideways at an event, you are the calm center of gravity fixing it
You think about events not as 'activities,' but as pipeline-generating experiences
Preferred
cybersecurity or B2B SaaS preferred
Company
Lakera
Lakera is a real-time GenAI security company that utilizes AI to protect enterprises from LLM vulnerabilities.
11-50 employees
Funding
Current Stage
Early StageTotal Funding
$30MKey Investors
AtomicoredalpineFly Ventures
2025-09-16Acquired
2024-07-24Series A· $20M
2023-10-11Seed· $10M
Leadership Team
Matthias Kraft
Founder and CTO
Recent News
2025-12-18
2025-12-04
MarketScreener
2025-11-28
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