Non-Traditional Press Lead jobs in United States
cer-icon
Apply on Employer Site
company-logo

Adobe · 1 week ago

Non-Traditional Press Lead

Adobe is a company focused on changing the world through digital experiences, empowering individuals to create exceptional content. They are seeking a Non-Traditional Press Lead who will manage communications programs targeting non-traditional media channels and foster relationships with creators to enhance Adobe's brand storytelling.

Artificial Intelligence (AI)ConsultingEnterprise SoftwareGraphic DesignImage RecognitionPhoto EditingSaaSSoftwareUX DesignWeb Design
check
Growth Opportunities
check
H1B Sponsor Likelynote

Responsibilities

Day-to-day management of a critical communications program to reach non-traditional press with key Adobe brand and product stories, including audience-specific KOL programs, to drive efficiency, impact, and scale
Nurture priority relationships with non-traditional press across Substack, YouTube, and social channels
Brainstorm and drive execution for new strategies to continue to expand Adobe’s non-traditional press network and connect with contacts to build mutually beneficial relationships
Work with audience leads to deliver stories in non-traditional press outlets that support key product and innovation storylines
Develop a consistent benchmark and measurement program across non-traditional press channels

Qualification

Digital media communicationsConsumerBrand communicationsTechSoftware industryCross-functional project managementDigital media tools proficiencyCommunication skills

Required

Over 12 years of experience in digital media communications, specializing in consumer and brand communications
Experience in the tech or software industry is highly desirable, particularly with a product suite or consumer-facing brands
Passion for following media, influencer voices, emerging channels, and cultural moments and memes
Excellent written and verbal communication skills, with the ability to craft compelling messages and engage diverse audiences
Experience managing cross-functional projects and collaborating with multiple teams to achieve common goals
Proficiency in digital media tools and platforms, with a keen understanding of current trends, new mediums, and established guidelines

Benefits

Annual Incentive Plan (AIP)
Long-term incentives in the form of a new hire equity award

Company

Adobe is a software company that provides its users with digital marketing and media solutions.

H1B Sponsorship

Adobe has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (1160)
2024 (1217)
2023 (750)
2022 (878)
2021 (742)
2020 (477)

Funding

Current Stage
Public Company
Total Funding
$2.5M
Key Investors
Apple
1986-08-20IPO
1984-10-01Series Unknown· $2.5M

Leadership Team

leader-logo
Shantanu Narayen
CEO
leader-logo
Dan Durn
Chief Financial Officer
linkedin
Company data provided by crunchbase