Heaven Hill Brands · 1 month ago
Marketing Strategy Internship
Louisville, KY
Internship
Onsite
InternHeaven Hill Brands is offering a paid internship as part of their Summer Internship Program. The Marketing Strategy Intern will support the Marketing and Brand teams on various strategic projects, gaining hands-on experience in marketing strategy development, project management, and brand asset coordination.
Wine And Spirits
Responsibilities
Develop a strong understanding of the assigned brand(s) and broader Heaven Hill portfolio
Assist in portfolio reviews, positioning discussions, competitive landscape research, and strategy refinement
Participate in early-stage licensing opportunity reviews, including assessment of brand fit, category potential, and partner quality
Support the marketing team within the stage-gate process for new product development, contributing to briefs, timelines, and cross-functional checkpoints
Assist with coordination and project management for photoshoots, promotional campaigns, social media content, and brand presentations
Conduct corporate brand asset reviews to ensure consistency, compliance, and correct usage across creative materials
Utilize and analyze sales data, consumer research, and industry reports to help inform marketing initiatives
Collect and synthesize consumer trends, turning insights into clear storytelling and actionable recommendations for senior stakeholders
Research competitive marketing strategies and identify opportunities to refine Heaven Hill’s approach
Support project tracking, timelines, and deliverables using Asana and other internal processes
Coordinate cross-functional communication to ensure alignment between Marketing, Production, Creative, and external partners
Assist in coordinating special events in partnership with Brand Teams, Visitor Centers, and Corporate Events
Contribute to cultivating brand communities through targeted engagement and experiential support
Prepare and present findings and recommendations to internal teams throughout the internship
Deliver a final presentation to the Executive Leadership Team summarizing your project work and key learnings
Participate in developmental workshops, networking opportunities, and cross-functional exposure events
Qualification
Required
A current junior or senior pursuing a degree in Marketing, Business, Management, Communications, or a related field
Skilled at translating complex research and data into simple, compelling narratives
Familiar with consumer psychology and buying behaviors
Resourceful, curious, and eager to learn
Highly organized with strong time management skills
Able to manage multiple projects and deadlines in a fast-paced environment
Comfortable interfacing with diverse teams and working collaboratively
Capable of working independently and taking initiative
Benefits
Meaningful experience
Professional development
Cross-functional exposure
Networking opportunities
Facility tours
Intern engagement events
Company
Heaven Hill Brands
Independent. Family-led. Legacy-built.
Founded in 1934
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Will Rives
Chief Financial Officer
Allan Latts
Co-President
Recent News
Lane Report | Kentucky Business & Economic News
2025-11-11
2025-08-27
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