Apply on Employer Site

eBacon · 1 month ago

Digital Copywriting Specialist

Phoenix, AZ

Full-time

Onsite

Senior Level

$75K/yr - $85K/yr

5+ years exp

eBacon is a financial technology software company located in Phoenix, Arizona, specializing in innovative financial solutions for the business world. The Digital Copywriting Specialist will create persuasive marketing content across various B2B channels and analyze campaign performance to drive engagement and lead generation.

ComplianceConstructionHuman ResourcesSaaSSoftware

Growth Opportunities

Responsibilities

Create engaging and persuasive short and long-form marketing copy for various B2B channels, including email campaigns, web pages, social media posts, blog articles, video scripts, digital ads, collateral, and executive/internal decks

Translate product features and customer proof into compelling narratives, headlines, and CTAs that resonate with target audiences and support business goals

Interview subject matter experts and customers to develop authentic content and quickly become an expert on our product and position in the market to further establish our voice in the industry

Develop, execute, and analyze email marketing campaigns in HubSpot to nurture leads, promote our product, and drive engagement. Monitor performance metrics and conduct A/B tests to optimize campaigns for higher open rates, click-through rates, and conversions

Use your SEO, GEO, and AEO skills to enhance our online visibility and search engine rankings. Conduct keyword research to identify valuable opportunities and optimize content to attract organic traffic

Partner with the Copy Lead to drive campaign messaging from concept to rollout, own campaign streams, and build multi-asset content packs that maintain consistent brand voice

Establish and maintain style guides, templates, and tone governance to ensure brand alignment across all channels

Measure copy impact with analytics and iterate quickly based on data insights

Mentor partners on voice and copy structure, bringing your mastery of rhythm, headlines, and CTAs to elevate the team's work

Qualification

B2B marketingCopywritingEmail marketingSEOData analysisContent marketingHubSpotCollaborationDetail-orientedSelf-starter

Required

5+ years of professional copywriting or content marketing experience

Strong analytical skills with ability to interpret campaign metrics and translate data into actionable insights

Portfolio demonstrating versatility across formats: short-form social, long-form thought leadership, technical product copy, and executive communications

Self-starter who knows when to execute independently and when to seek input

Detail-oriented copyeditor who delivers polished work with swift turnaround

Comfortable working in fast-paced environments with competing priorities

Preferred

B2B SaaS or fintech background strongly preferred

Benefits

Competitive pay

Plenty of PTO

Health care

401K matching

Fun employee outings

Company

eBacon

A revolutionary software & service that manages your certified payroll in one easy system. Encompassing all aspects of payroll & compliance. It is a sub-organization of TAG Employer Services.

Founded in 2003

Phoenix, Arizona, USA

51-200 employees