Gossamer Bio · 6 hours ago
Director, PAH Marketing
Gossamer Bio is a mission-driven company focusing on innovative solutions in the pharmaceutical sector. The Director of PAH Marketing will be responsible for shaping and executing the commercial strategy for the company’s first PAH launch, leading various marketing initiatives and ensuring cross-functional alignment.
BiotechnologyHealth CareTherapeutics
Responsibilities
Lead tactical planning and execution for the upcoming PAH launch, translating strategy into high-impact initiatives across personal promotion, NPP, and DTC channels
Own key launch deliverables, including campaign development, field materials, digital assets, and congresses that support brand awareness and customer engagement
Drive cross-functional launch readiness, ensuring alignment across Marketing, Sales, Medical, Regulatory, and Market Access
Partner with Market Research, Medical, Patient Advocacy, and Sales teams to ensure customer insights and emerging trends in the marketplace inform marketing strategies and tactics
Collaborate closely with the omnichannel and analytics teams to activate integrated campaigns and measure performance across touchpoints
Effectively manage agency partners, business processes, and project plans
Champion a test-and-learn mindset, identifying opportunities to innovate within the rare disease marketing space
Manage budgets for key marketing tactics, ensuring efficient resource allocation to maximize ROI
Lead MLR discussions and ensure all marketing activities comply with regulatory and legal requirements, be the cross-functional liaison to receive marketing approval requests, including advertising standards, and industry guidelines
Qualification
Required
Bachelor's degree in Marketing, Business, Life Sciences, or a related field
10+ years of experience in marketing within the biotechnology or pharmaceutical industry, with a focus on rare diseases or specialty markets
Entrepreneurial spirit with the ability to balance strategic thinking and hands-on execution
Strong project management skills; able to operate with agility and resourcefulness in a lean team environment
Comfort working with ambiguity and evolving priorities typical of early commercial organizations
Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities effectively
Ability to effectively work in a highly collaborative, matrixed environment
Knowledge of regulatory and compliance requirements in pharmaceutical marketing
Preferred
An advanced degree (MBA, MS) is a plus
Experience with successful product launches and brand management in a highly regulated environment
Benefits
Medical, dental and vision insurance
401(k) and 401(k) matching
Long-term incentive plan
Disability plan
Vacation pay
Sick time
Holiday pay
Work, personal and family time off in accordance with the terms of the applicable plans.
Company
Gossamer Bio
Gossamer Bio is a biopharmaceutical company focused on the discovery and development of novel and differentiated therapeutic products.
Funding
Current Stage
Public CompanyTotal Funding
$812MKey Investors
MidCap FinancialHillhouse Investment
2023-07-20Post Ipo Equity· $212M
2022-07-13Post Ipo Equity· $120M
2019-05-02Post Ipo Debt· $150M
Recent News
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