Lovable · 13 hours ago
Partner Marketing Lead
San Francisco Bay Area
Full-time
Onsite
Senior Level, Lead/Staff
8+ years expLovable is redefining how software gets built, and they are seeking a Partner Marketing Lead to own their global event footprint and partner marketing strategy. This role involves building and executing partner programs, managing co-marketing initiatives, and ensuring effective collaboration between partners and internal teams.
Artificial Intelligence (AI)Developer PlatformDeveloper ToolsSoftware
Responsibilities
Own partner marketing strategy and programs for GTM partners, technology partners, SI/channel partners, and global ecosystem partners and integrations
Build the Lovable partner program framework including tiers, incentives, onboarding, co-marketing tracks, and lifecycle touchpoints for all partner and program types
Stand up partner enablement and education initiatives — one-pagers, hackathons, pitch decks, curriculums, value messaging, demo paths, content training, battlecards
Lead partner field marketing across events, account collaboration, co-selling motions, and campaign execution
Develop partner prospecting and acquisition motions aligned with GTM priorities
Manage MDF strategy including investment allocation, approval framework, program ROI tracking
Build lifecycle programs for partner onboarding, activation, maturity, retention, and advocacy
Operate as a key interface between partners and internal teams — sales, integrated campaigns, product marketing, brand, comms, revenue ops
Stand up measurement frameworks to track partner contribution to pipeline, influenced ARR, sourced deals, and revenue velocity
Own co-marketing strategy including joint webinars, shared content and events, launches, case studies, blogs, thought leadership, and partner amplification
Champion partner insights internally, informing GTM strategy, roadmap influence, and messaging evolution
Work cross-functionally to ensure partners are equipped, engaged, and jointly delivering value to enterprise buyers
Qualification
Required
8+ years Partner Marketing experience in B2B SaaS
Proven success building partner programs that are differentiated and stand out, not just inheriting them
Experience with partner enablement, co-marketing, lifecycle programs, partner portals, and ecosystem development
Strong knowledge of partner sales motions, pipeline tracking, MDF budget management, and attribution models
Demonstrated ability to measure partner impact to pipeline and ARR with operational rigor
Skilled at translating product value into partner-ready messaging and field enablement materials
Collaborative, relationship-oriented, and comfortable influencing cross-functionally
Strategic and execution-oriented, setting the vision and build the programs that operationalize it
Scrappy, experimental, excited to build net-new processes and iterate quickly
Company
Lovable
Lovable provides an AI-driven platform enabling users to generate and deploy web applications and websites from natural language prompts.
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
$552.5MKey Investors
AccelCreandum
2025-12-18Series B· $330M
2025-07-17Series A· $200M
2025-02-25Seed· $15.04M
Leadership Team
Anton Osika
Co-Founder
Fabian Hedin
Co-Founder
Recent News
2025-12-29
Company data provided by crunchbase