Marriott International · 1 month ago
FLEX Director, Marketing MGM Collection US/CAN
7750 Wisconsin Avenue, Bethesda, MD, 20814, US
Full-time
Onsite
Lead/Staff, Director/Executive
$58.17/hr - $80.29/hr
5+ years expMarriott International is the world’s largest hotel company, and they are seeking a Director of Marketing for the MGM Collection. This role is responsible for developing and executing demand generation marketing strategies to support MGM Collection and its resort properties in Las Vegas and regional destinations.
Customer ServiceHospitalityHotelTravel
Responsibilities
Develop and execute demand generation strategies across owned, earned, and paid channels to drive direct channel bookings
Create strategic and tactical plans that generate room night growth across digital marketing channels for the brand, working in collaboration with broader global and continent marketing teams, plus MGM marketing leaders
Own and maintain strategic marketing calendars to ensure timely execution of initiatives and showcase ongoing demand-gen placements
Aggregate and create original visual content from asset libraries
Write and edit marketing copy in brand voice, aligned with business needs and priorities, for promotional placements including email and other channels
Lead brand storytelling and content development through web, email, social, and other channels
Support relationships with and management of content production partners, vendors, social influencers, etc., ensuring adherence to brand standards
Utilize brand storytelling for events, partnerships, food and beverage, entertainment, and groups
Own and develop brand website content, audit regularly for relevance and adherence to best practices
Support MGM Collection properties with narrative website development to enhance value proposition
Partner with media and creative teams to execute brand placements and campaigns
Understand hotel consumers and key audiences; collaborate with revenue optimization and loyalty teams
Support content capture, production, and post-production
Lead cross-functional collaboration with MGM stakeholders and internal Marriott teams. Serves as the primary liaison and subject matter expert for brand and discipline
Ensure all marketing efforts align with brand standards and strategic direction
Partner with sales, revenue, brand marketing, demand generation, loyalty, partnerships, and social teams to align on business priorities and deliver integrated, proactive strategies
Activate MGM Collection properties across Marriott Bonvoy marketing channels (web, confirmation emails, offers platform, digital asset center, etc.) to drive room nights through Marriott-owned channels
Coordinate with MGM to create assets, develop relevant messaging, and refine placements
Proactively identify new marketing opportunities and leads initiatives to support business goals alongside MGM brand marketing team and internal discipline partners
Manage marketing budgets, timelines, and flowcharts. Tracks performance and identifies initiatives to meet annual marketing spend commitments
Leverage analytics platforms to monitor KPIs and inform strategy. Uses data to generate ideas and focus opportunities
Understand and interpret measurement and analysis of brand business and marketing KPIs
Other duties as assigned
Qualification
Required
Bachelor's degree in Marketing, Public Relations, Communications, Business, or a related major
5-7 years experience in sales, marketing, digital, or related professional area
Demonstrated ability to independently develop and implement successful marketing tactics in a timely manner
Experience with content production and/or marketing copywriting
Preferred
Hospitality marketing or digital advertising agency experience preferred
Benefits
401(k) plan
Stock purchase plan
Discounts at Marriott properties
Commuter benefits
Employee assistance plan
Childcare discounts
Coverage for medical
Dental
Vision
Health care flexible spending account
Dependent care flexible spending account
Life insurance
Disability insurance
Accident insurance
Adoption expense reimbursements
Paid parental leave
Paid sick leave
0.0384 PTO balance for every hour worked
Minimum of 9 holidays annually
Company
Marriott International
Marriott International, Inc.
Founded in 1927Milwaukee, Wisconsin, USA
10001+ employees
H1B Sponsorship
Marriott International has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (101)
2024 (84)
2023 (97)
2022 (77)
2021 (37)
2020 (58)
Funding
Current Stage
Late StageLeadership Team
Anthony Capuano
Chief Executive Officer
Naveen Manga
Global Chief Technology Officer
Recent News
IndiaTimes
2025-11-12
2025-11-09
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