Outside · 1 month ago
Sr. Manager, Ad Technology and Yield
Outside is a company focused on ad technology and yield management, seeking a Senior Manager of Ad Technology & Yield. This role will oversee the ad tech ecosystem, drive monetization opportunities, and ensure the effective delivery of ad campaigns while collaborating across various teams.
Information TechnologyMedia and Entertainment
Responsibilities
Gain full ownership of the ad tech stack (GAM, SSPs, identity partners, data integrations)
Build relationships with Sales, Ad Ops, Product, and Engineering teams
Begin assessing platform health, delivery quality, and revenue performance
Start fielding and resolving escalated ad delivery issues while learning existing workflows
Lead yield and optimization initiatives across direct and programmatic channels
Implement new monetization opportunities and test new ad products
Oversee QA and deployment of new ad tech integrations (SSPs, measurement, identity, etc.)
Partner with Product/Engineering to scope and prioritize ad tech initiatives tied to revenue impact
Begin driving measurable improvements in viewability, fill rate, and eCPM
Fully own yield strategy across channels with year-over-year revenue lift
Mature the ad tech ecosystem, including governance, documentation, and roadmap execution
Lead cross-functional education on ad tech, troubleshooting, and best practices
Deliver ongoing analysis of monetization performance and establish a continuous-optimization framework
Become the organization’s expert advisor on ad product innovation and emerging ad tech capabilities
Qualification
Required
5+ years of digital media experience (ideally publisher-side; agency/ad tech partner experience relevant)
Mastery of Google Ad Manager including trafficking, pricing, troubleshooting, and reporting
Experience with first-party audience platforms (e.g., Permutive, LiveRamp)
Strong analytical skills with hands-on experience using Looker, STAQ, Amplitude, BigQuery, or similar
Deep understanding of programmatic ecosystems: SSPs, DSPs, deal types, and bid-path mechanics
Working knowledge of web/app performance concepts including Core Web Vitals and efficient tag/SDK implementation
Benefits
Health care
Vision
Dental
Retirement
Flexible Time Away
Sick leave
And more
Company
Outside
Outside Interactive, Inc. is the premier destination for outdoor inspiration, activation, and celebration.
H1B Sponsorship
Outside has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2021 (1)
Funding
Current Stage
Growth StageRecent News
Colorado Springs Business Journal
2025-04-11
2024-02-10
Vermont Business Magazine
2023-12-01
Company data provided by crunchbase