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Crutchfield Corporation · 1 month ago

Manager, Marketing Contact Strategy

Charlottesville, VA, US

Full-time

Onsite

Senior Level

7+ years exp

Crutchfield Corporation is a family-owned business and acclaimed national online retailer based in Virginia. They are seeking a Manager, Marketing Contact Strategy to lead their Catalog, Email, and SMS marketing programs, ensuring alignment with business goals and customer needs while managing campaign deployment and vendor relationships.

Consumer ElectronicsConsumer GoodsElectronics

Comp. & Benefits

Responsibilities

Develop and oversee the strategic vision of Crutchfield’s catalog, email, and SMS marketing programs, ensuring alignment with business goals and customer needs

Articulate that strategy and the resulting performance to the marketing team and the broader organization

Manage end-to-end campaign deployment, ensuring accuracy, timeliness, brand consistency, and compliance across all channels

Manage and maintain strong relationships with third-party vendors, including leading contract negotiations, to ensure strong performance, value, and service delivery

Collaborate closely with Crutchfield’s Creative and Merchandising teams to plan, develop, and refine campaign content

Coordinate with Crutchfield’s IT department to expand and enhance technical functionality as needed to support program growth

Advance campaign efficacy through ideation, innovation, structured testing, and data-driven optimization

Monitor industry developments and regulatory changes, staying current on marketing trends, emerging technologies, vendor capabilities, legislation, and best practices

Perform strategic analysis as needed to support major business decisions and identify new opportunities

Qualification

Marketing campaign executionSQLMarketing analytics toolsE-commerce experienceIntellectual curiosityAdvocacy for ideasAttention to detailCritical thinkingWritten communicationVerbal communicationSelf-motivatedTeam collaborationMentoring

Required

7+ years of experience executing marketing campaigns for an e-Commerce retailer or direct marketer

Previous experience should include ownership of one or more of the following marketing programs: catalog, email, SMS

Strong SQL ability

Familiarity with one or more marketing analytics tools

Exceptionally sharp attention to detail

Excellent critical thinking and analytical skills

Strong written and verbal communications

Intellectual curiosity

Self-motivated

The ability to work effectively as an individual and as part of a team

The ability to advocate for your own ideas

The ability to mentor and/or manage less experienced peers

Benefits

Two health insurance plans to choose from along with dental and vision insurance plan options

Competitive wellness program

Tuition reimbursement

401K retirement plan

Relaxed dress code

Discounts on the fun stuff we sell

Short-term disability insurance and long-term disability insurance options

Employer-paid life insurance and voluntary life insurance options, including those for spouse and children

FSA and HSA options

Company

Crutchfield Corporation

Crutchfield is an award-winning North American electronics retailer, specializing in categories like mobile audio, speakers, TVs, headphones and more.

Founded in 1974

Charlottesville, Virginia, USA

501-1000 employees