People Inc. · 5 hours ago
Senior Social Creator
New York, NY
Full-time
Hybrid
Mid, Senior Level
$85K/yr - $100K/yr
4+ years expPeople Inc. is a creative engine powering branded content for some of the world’s most iconic brands. The Senior Social Creator will develop and produce engaging social-first content across various platforms while collaborating with creative teams to ensure the content is culturally relevant and impactful.
AdvertisingCommunitiesContentDigital MediaE-CommerceEducationInternetInternet of ThingsPublishing
Responsibilities
Concept, capture, and edit social-first video and photo content for TikTok, Instagram, YouTube Shorts, and emerging platforms
Design templates, formats, and repeatable frameworks for stories, reels, and shorts that keep content consistent and scalable
Experiment with new formats, editing techniques, and platform tools to keep content fresh
Serve as on-screen talent when required, experimenting with new trends, POV videos, and behind-the-scenes storytelling
Package deliverables with platform specs in mind to ensure quality and consistency
Monitor and identify social trends, competitor moves, and platform innovations, turning insights into creative concepts
Push bold, experimental ideas into execution that drive shares and repeat viewing
Foster a culture of curiosity and experimentation across the team that pushes creativity forward
Collaborate with editorial partners and studio teams to ensure content is brand-safe, editorially credible, and culturally relevant
Liaise with external creators to develop content for People Inc. brands and advertiser brands
Assist in briefing external creators and support social-first shoots with planning, storyboards, and shot lists
Ensure creators and production teams deliver content that feels authentic and modern, not forced or overly commercial
All other duties as assigned
Qualification
Required
Bachelor's degree in Marketing, Advertising, related field, or equivalent training and/or experience
4+ years of experience creating social-first content for brands or self
Hands-on expertise in photography, motion, editing and graphics
Strong video and photo capture and editing skills (TikTok, Reels, Shorts)
Comfort working with lo-fi, quick-turn content as well as polished edits
Familiarity with platform editing tools like CapCut as well as Adobe and similar editing tools
Strong eye for composition, trends, and platform-specific storytelling styles
Passion for internet culture, lifestyle content, and experimenting with new ideas
Collaborative spirit — you thrive working within a team and elevating ideas together
Deep passion for social media and overall creativity across mediums
Strong cultural fluency, with interest in art, design, and lifestyle trends
Emotional intelligence and diplomacy, able to move through complex challenges and group dynamics
Confident communicator and presenter, comfortable leading senior-level client conversations
Organized and detail-oriented, thriving in a fast-paced environment with overlapping priorities
Excellent organizational skills, with the ability to juggle multiple projects and deadlines in fast-moving environments
Strong eye for composition, framing, and storytelling through visuals
Benefits
Medical
Dental
Vision
Prescription drug coverage
Unlimited paid time off (PTO)
Adoption or surrogate assistance
Donation matching
Tuition reimbursement
Basic life insurance
Basic accidental death & dismemberment
Supplemental life insurance
Supplemental accident insurance
Commuter benefits
Short term and long term disability
Health savings and flexible spending accounts
Family care benefits
A generous 401K savings plan with a company match program
10-12 paid holidays annually
Generous paid parental leave (birthing and non-birthing parents)
Pet insurance
Accident
Critical and hospital indemnity health insurance coverage
Life and disability insurance
Company
People Inc.
People Inc. is a digital media company that specializes in research, technology, finance, operations, and consumer services.
1001-5000 employees
Funding
Current Stage
Late StageTotal Funding
unknown2012-08-26Acquired
1998-01-01Series Unknown
Leadership Team
Nabil Ahmad
Chief Technology Officer
Nick Lapko
Vice President, Human Resources
Recent News
2025-12-12
2025-12-06
Company data provided by crunchbase