Director, Marketing and Access Strategy jobs in United States
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Acrotech Biopharma Inc · 4 hours ago

Director, Marketing and Access Strategy

Acrotech Biopharma Inc. is a global platform focused on commercializing innovative medications, particularly in oncology, dermatology, and biosimilars. The Director, Marketing and Access Strategy will lead the marketing and access initiatives for Ryzneuta, driving its launch and growth through strategic planning and collaboration with key stakeholders.

BiotechnologyMedicalPharmaceutical

Responsibilities

Develop and execute the overall market access plan including creating and refining strategies and tactics to optimize coverage, pricing, reimbursement, and distribution across channels and key stakeholders including payors (Commercial, Medicare, VA/DoD), GPOs, corporate accounts
Develop access resources and materials (personal/non personal) that support both the field based corporate accounts and sales teams and work with PRC (Promotional Review Committee) for these materials
Provide expert input into pricing and contracting strategy in buy and bill, Part B and SP environments with the ability to help model effects on ASP
Create a compelling value proposition by translating clinical and economic data into messages and materials that highlight the value of Ryzneuta to financial decision makers and other stakeholders at payor, IDN and customer level
Partner with Medical to generate relevant HEOR data and economic models that optimizes payor coverage and formulary inclusions
Collaborate with Corporate Accounts and Trade Team to ensure alignment and execution of the market access plan
Provide input into development of annual brand plans to ensure access strategies and tactics are prioritized and aligned
Keep abreast of market access landscape (policies, trends, etc.) and pro-actively communicate the impact to senior management while ensuring integration of that knowledge into strategic plans
Ensure all projects are completed on time and within budget
Manage patient and reimbursement support services
Ability to pivot based on insights gathered from market research, ad boards, and analytics
Effectively develop and manage the market access budget
Participate in any special projects as assigned

Qualification

Market Access StrategyPayer MarketingLaunch ExperienceHCP MarketingRegulatory Guidelines KnowledgeCross Functional CollaborationStrategic ThinkingProactiveMS Office SuitePresentation SkillsAttention to DetailOrganizational SkillsInnovative

Required

BA/BS degree in business, science, or other related discipline
8-10 years of pharma experience with 3-5 years in Market Access as a Payer Marketer working directly for a pharma company
Strong knowledge of regulatory guidelines that affect promotion within Access
Must have launch experience ideally in both the branded and biosimilar marketplace
Experience working in cross functional matrix environments
Experience leading agency partners
Demonstrated strategic thinking, presentation skills, attention to detail, and organizational skills
Proven ability to collaborate and communicate effectively with others including senior leaders
Must be innovative and proactive with demonstrated track record of completing projects with minimal supervision
Must be comfortable in a start-up environment where priorities can change rapidly
Must have a strong knowledge of US Regulatory/Compliance guidelines that govern pharmaceutical promotion
Proficient with MS Office Suite
The role will be based at Acrotech Headquarters in East Windsor, NJ with one (1) day a week remote
Ability to travel up to 30%

Preferred

1-2 years of HCP Marketing is a plus

Benefits

Medical and Rx Benefits choice of four medical plans through Horizon. Rx automatically provided with medical benefits
Dental Benefits with three dental plan options through CIGNA
Vision Plan with two plan options through VSP
Life Insurance, Basic Life and AD&D and Supplemental Life Insurance
Disability Insurance, Voluntary Short-Term Disability and State Disability
Long-Term Disability (LTD), State (short term) disability - where applicable
FSA (Flexible Spending Accounts) - Both Health Care & Dependent Care Available
HSA (Health Savings Account)
401(k) Plan - Through Fidelity / Employer Match / fully vested after 3 years
Employee Assistance Program (EAP) - 100% Confidential and 100% company paid
Critical Illness and Accidental Insurance
Legal and Identity Theft Insurance
Paid Time Off - Paid vacation, PTO, Holiday

Company

Acrotech Biopharma Inc

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Founded in 2018, Acrotech Biopharma Inc was formed as a global platform to commercialize innovative proprietary medications.