Razorfish · 5 hours ago
Vice President, Media
Seattle, WA
Full-time
Hybrid
Director/Executive
$146K/yr - $220K/yr
10+ years expRazorfish is a leading marketing company with a focus on digital expertise. The Vice President of Search will be responsible for setting the strategic vision for search marketing initiatives, overseeing client accounts, and leading a team to drive innovation and performance in search strategies.
AdvertisingInternetSearch EngineWeb Design
Responsibilities
Strategic Leadership: Develop and implement a comprehensive search marketing strategy that aligns with client needs and industry best practices, ensuring Razorfish remains at the forefront of digital marketing
Performance Management: Monitor, analyze, and report on search campaign performance, providing executive-level insights and recommendations to enhance ROI and effectiveness
Innovative Culture: Foster a culture of innovation and experimentation within the search team, encouraging the adoption of the most effective technologies, including AI and automation, to improve efficiency and campaign outcomes
Client Relationship Management: Build and maintain relationships with key clients and stakeholders, serving as a trusted advisor to understand their objectives and deliver tailored search solutions
Cross-Functional Collaboration: Collaborate with other departments, including media, creative, and analytics, to ensure cohesive digital marketing strategies that integrate search with broader marketing efforts
Talent Development: Mentor and develop senior team members, providing guidance in their professional growth and encouraging a collaborative and high-performing team environment
Thought Leadership: Represent Razorfish at industry events, conferences, and webinars, sharing insights and contributing to the agency's reputation as a leading voice in search marketing
Business Development: Identify new business opportunities and collaborate with senior leadership to develop strategic proposals that expand service offerings and drive revenue growth
Trend Analysis: Stay updated on industry trends and shifts in consumer behavior, ensuring the search strategy evolves in response to market changes
Qualification
Required
10+ years of experience in Search Engine Marketing (SEM) and digital marketing, with a proven record of successful strategy development and execution
5+ years of leadership experience, demonstrating effective management of diverse teams and driving high-performance outcomes
Strong client-service orientation, with the ability to build and sustain strategic client relationships and ensure their satisfaction
Exceptional analytical skills, with the ability to derive insights from data and apply them to improve campaign performance
Comprehensive understanding of how digital marketing strategies work together, including organic search, social media, and paid media
Proficiency in advanced analytics tools, Python, AI technologies, and Microsoft Office Suite, particularly Excel
Strong communication and presentation skills, with the ability to articulate complex ideas to both internal teams and external stakeholders
Proven track record in business development, contributing to agency growth through strategic initiatives and partnerships
Innovative mindset and commitment to leveraging the latest technologies to optimize search marketing strategies
Passion for mentoring and talent development, fostering a culture of continuous improvement and knowledge sharing
Benefits
Paid Family Care for parents and caregivers for 12 weeks or more
Monetary assistance and support for Adoption, Surrogacy and Fertility
Monetary assistance and support for pet adoption
Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
Tuition Assistance
Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
Matching Gifts programs
Flexible working arrangements
'Work Your World' Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
Business Resource Groups that support multiple affinities and alliances
Company
Razorfish
Hi there! We’re Razorfish. We see consumers as more than just metrics. We see them as people – wonderful, complex, interesting people.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Josh Campo
CEO
David Hawes
SVP, Executive Client Partner
Company data provided by crunchbase